# Alternative Floral Bridal Gowns Zuhair Murad Bridal Fall 2019 is Centered Around the Lotus Flower By Laura McQuarrie | Published 2019-02-20 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/zuhair-murad-bridal-fall-2019 References: [vogue](https://www.vogue.com/fashion-shows/bridal-fall-2019/zuhair-murad) & [zuhairmurad](http://www.zuhairmurad.com/en/home) Roses, poppies and gardenias are among some of the most popular flowers that are incorporated as embellishments in [bridal collections](https://www.trendhunter.com/trends/2025-bridal-collection) but the Zuhair Murad Bridal Fall 2019 collection spotlights the lotus flower as a symbol of purity and devotion. Instead of featuring traditional floral details, the gowns embrace flowing details that reference the flower's long stems and leaves, as well as the water lily pads that are often found floating nearby. As well as offering a modern take on [floral bridal fashion](https://www.trendhunter.com/trends/houghton-x-albright), the Zuhair Murad collection integrated practical details for transitioning the looks for different parts of the day. Examples of this include [convertible styles](https://www.trendhunter.com/trends/bridal-guestof-collection) like the elegant A-line dress styled with a sheer cape. ## Trend Insights (Trend Hunter) - Score: 5.8/10 - Popularity: 88% | Activity: 79% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Weddings](https://www.trendhunter.com/weddings) ## Key Themes ### Why This Trend Is Growing - **Alternative Floral Bridal Fashion:** Using non-traditional floral details in wedding gowns, such as the lotus flower, to create unique and stunning looks for brides. - **Nature-inspired Bridal Collections:** Drawing inspiration from the beauty and complexities of nature to create ethereal and enchanting bridal fashion. - **Convertibility in Bridal Wear:** Integrating versatile design elements, such as detachable sleeves or capes, to seamlessly transition wedding dresses from ceremony to reception. ### Industries Being Reshaped - **Wedding Fashion:** Unique and non-traditional floral bridal gowns and nature-inspired bridal collections are disrupting the traditional bridal fashion market. - **Luxury Fashion:** The use of intricate details and luxurious fabrics in alternative floral bridal gowns is creating new opportunities for high-end fashion brands. - **Event Planning:** With the rise of alternative bridal fashion trends, event planners have new opportunities to help couples create unique and personalized wedding experiences. ## Related on Trend Hunter - [Villainous Bridal Gowns](https://www.trendhunter.com/trends/allure-bridals-disney-bridal-gowns.md) - [Intricate Bridal Designs](https://www.trendhunter.com/trends/heli-kalkstein.md) - [Curated Summer Bridal Collections](https://www.trendhunter.com/trends/bridal-atelier-collection.md) - [Non-Traditional Wedding Capsules](https://www.trendhunter.com/trends/ssense-bridal-20.md) - [Inclusive Bridal Gown Capsules](https://www.trendhunter.com/trends/feather-kissed-collection.md) - [AI-Inspired Fantastical Bridal Collections](https://www.trendhunter.com/trends/fantastical-bridal-collection.md) - [Powerful Modern Bridal Collections](https://www.trendhunter.com/trends/houghton-x-albright.md) - [Dairytale Bridal Tributes](https://www.trendhunter.com/trends/disney-wedding-dresses-1.md) - [Summer Bridal Guest-Of Collections](https://www.trendhunter.com/trends/bridal-guestof-collection.md)