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# Premium Health Wristbands
The ZTE Grand Band is Shower-Friendly and Packed With Features

By Rahul Kalvapalle | Published 2014-07-30 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/zte-grand-band
References: [engadget](http://www.engadget.com/2014/07/24/zte-grand-band-fitness-tracker/) & [wwwen.zte.cn](http://wwwen.zte.com.cn/en/press_center/news/201407/t20140724_425964.html)

The ZTE Grand Band is a new fitness band launched in China that follows in the heels of the Xiaomi Mi Band. The product's new slogan -- 'Not only band but also your health partner' -- concisely sums up what the band is all about.

The ZTE Grand Band, the second health band released by ZTE, is similar to the [Nike](https://www.trendhunter.com/trends/awake-ny-x-air-jordan-6)+ FuelBand in that it uses a single button and a dot-matrix LED screen display. However, it uses an [adjustable snap-on strap](https://www.trendhunter.com/trends/bitplay-fidlock-watch-band) instead of the FuelBand's fixed-size strap.

The Grand Band is 14 mm thick and includes all the features you'd expect in a fitness band -- a pedometer, [sleep monitor](https://www.trendhunter.com/trends/garmin-index-sleep-monitor), smart alarm and more. It is compatible with all Bluetooth 4.0 devices running on iOS or Android 4.3 and above.

## Trend Insights (Trend Hunter)

- Score: 4.1/10
- Popularity: 52% | Activity: 63% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### What Makes This Trend Stand Out

- **Health Tracking Wearables:** The trend of health tracking wearables is growing, providing opportunities for innovative devices like the ZTE Grand Band.
- **Adjustable Straps:** The use of adjustable straps in fitness bands, like the ZTE Grand Band, is becoming popular for increased comfort and versatility.
- **Compatibility with Bluetooth 4.0:** Compatible fitness bands that can connect to various devices via Bluetooth 4.0 offer convenience and flexibility for users, presenting opportunities for further advancements in this area.

### Sectors Adopting This

- **Fitness Wearables:** The fitness wearables industry can benefit from the development of premium health wristbands like the ZTE Grand Band.
- **Technology Accessories:** The technology accessories industry can tap into the growing demand for health tracking wearables by offering innovative products such as adjustable strap fitness bands.
- **Mobile Devices:** Mobile device manufacturers and app developers can capitalize on the trend of compatibility with Bluetooth 4.0 in fitness bands and create seamless integration experiences for users.

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