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# Illustrated Instructional Cooking Guides
Zsolt Liber's Cookbook Was Inspired by IKEA

By Ell Smith | Published 2017-11-17 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/zsolt-liber
References: [psfk](https://www.psfk.com/2017/11/cook-meals-assemble-furniture.html) & [behance.net](https://www.behance.net/gallery/48556535/IKEA-COOKBOOK)

Zsolt Liber, an illustrator and graphic designer, took a more structured approach to [Cookbooks](https://www.trendhunter.com/trends/grillos-presents-pickled-fresh) with the introduction of a personal project titled the [IKEA](https://www.trendhunter.com/trends/drnjns-dragan) Cookbook, which playfully adopts the [furniture brand's model](https://www.trendhunter.com/trends/ikea-house-warming) of product assembly instructions.

Through a series of step-by-step instructions, the reader is introduced to a comprehensive cooking guide which caters to those in beginner levels. Complete with adorable and practical illustrations, those new to cooking can enjoy a more streamlined platform of meal preparation, which makes no assumptions about the reader's skill set.

The IKEA Cookbook, which was created by Liber for a school project, boasts a series of delicious and easy-to-make recipes, to provide beginners with the educational resources necessary to excel in the kitchen.

## Trend Insights (Trend Hunter)

- Score: 5.6/10
- Popularity: 70% | Activity: 91% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Illustrated Cooking Guides:** Disruptive innovation opportunity: Creating visually appealing and user-friendly instructional cooking guides that cater to beginner cooks.
- **Streamlined Meal Preparation:** Disruptive innovation opportunity: Developing platforms or services that simplify the meal preparation process for novice cooks.
- **Visual Learning in Cooking:** Disruptive innovation opportunity: Expanding the use of illustrations and visual aids in culinary education to enhance learning experiences for beginners.

### Industries Being Reshaped

- **Publishing:** Disruptive innovation opportunity: Incorporating illustrated instructional cooking guides into traditional cookbook publishing.
- **Technology:** Disruptive innovation opportunity: Creating digital platforms or apps that provide interactive and engaging cooking guides for beginners.
- **Education:** Disruptive innovation opportunity: Integrating visual learning techniques into culinary education programs to enhance the learning process for novice cooks.

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