# Magnifying Chronographs The Zoomin Watch Enlarges Numbers as Time Passes By By Francis Tiangson | Published 2011-03-16 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/zoomin-watch References: [yankodesign](http://www.yankodesign.com/2011/03/16/what-big-hands-you-have) The Zoomin Watch is a stylish chronograph designed by Gennady Martynov and Emre Cetinkoprulu. With magnifying glass nubs taking the place of the traditionally uninteresting hands of a clock, the Zoomin Watch provides you with a whole new way to tell time. Numbers 0 to 59 form an outer ring on the timepiece, while a magnifying glass travels around the piece enlarging the appropriate numbers as each minute goes by. In the middle, another magnifying glass rotates around a smaller circle that is marked with the numbers 1 to 12, telling you the hour of day. There's no denying that the Zoomin Watch is a nifty timepiece. The concept was well-conceived, and from the looks of it, the execution is nearly flawless. The Zoomin Watch would be a welcomed accessory on my wrist. ## Trend Insights (Trend Hunter) - Score: 5.9/10 - Popularity: 80% | Activity: 88% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Watches](https://www.trendhunter.com/watches) ## Key Themes ### What's Driving This Trend - **Magnifying Chronographs:** The Zoomin Watch introduces a unique way of telling time by using magnifying glass nubs to enlarge numbers as minutes pass by. - **Stylish Timepiece Design:** The Zoomin Watch showcases a well-conceived and flawlessly executed concept, making it a sought-after accessory. - **Innovative Time-telling Methods:** The Zoomin Watch presents an alternative to traditional clock hands by incorporating rotating magnifying glasses to indicate both hours and minutes. ### Who This Affects Most - **Watch Manufacturing:** The introduction of magnifying chronographs in watches opens opportunities for watch manufacturers to incorporate unique time-telling features into their products. - **Fashion Accessories:** The stylish design of the Zoomin Watch makes it a desirable fashion accessory, creating opportunities for fashion accessory brands in the market. - **Product Design:** The innovative concept behind the Zoomin Watch highlights the need for creative product designers to explore disruptive time-telling methods in their designs. ## Related on Trend Hunter - [Collaborative Retrograde Timepieces](https://www.trendhunter.com/trends/the-timechanger.md) - [Futuristically Informed Binoculars](https://www.trendhunter.com/trends/zoomers-binoculars.md) - [Concentric Timezone Wall Clocks](https://www.trendhunter.com/trends/analog-wall-clock.md) - [Intentionally Foggy Clock Designs](https://www.trendhunter.com/trends/kehai-clock.md) - [Magnified Illusion Furniture Designs](https://www.trendhunter.com/trends/zoom-chair.md) - [Modernized Vintage Wristwatches](https://www.trendhunter.com/trends/vintage-alarm-clock-wristwatch.md) - [Global Timezone Timepieces](https://www.trendhunter.com/trends/nik-bentel-studio.md) - [Sleek Magnetic Timepieces](https://www.trendhunter.com/trends/triarch.md) - [Mechanical Digital Mesmerizing Clocks](https://www.trendhunter.com/trends/triaxial-numechron-clock.md)