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# Photo-Zooming Social Updates
Instragram is Now Allowing Its Users to Zoom in on Photos

By Riley von Niessen | Published 2016-09-01 | Social Media
Source: Trend Hunter, https://www.trendhunter.com/trends/zoom-in-on-photos
References: [highsnobiety](http://www.highsnobiety.com/2016/08/31/instagram-zoom-feature/) & [instagram](https://www.instagram.com/instagram/)

Following the release of '[Instagram](https://www.trendhunter.com/trends/status-update) Stories' and an option for high-profile accounts to disable comments on their posts, Instagram is responding to consumer demand and including a feature that allows users to zoom in on photos through the app for the first time ever.

The company explained this update with a post on its own account and a caption that reads "Over the past six months, you’ve seen many exciting changes come to Instagram, from a new icon to longer videos and even a new way to share everyday moments with Instagram Stories. And as things change, we’re still focused on improving the core parts of Instagram."

Currently, the feature that allows users to zoom in on photos is only available to iOS users, however the company claims that the update will extend to Android phones as well in a few short weeks.

## Trend Insights (Trend Hunter)

- Score: 1.3/10
- Popularity: 19% | Activity: 13% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Social Media](https://www.trendhunter.com/socialmedia)

## Key Themes

### Why This Trend Is Growing

- **Photo-zooming Social Updates:** More social media platforms will be providing photo zoom features to improve user engagement and interaction.
- **Enhanced Visual Interaction:** Social media platforms will continue to develop features to enable enhanced visual interaction and to stay ahead of competitors.
- **Improved User Experience:** User experience will continue to be a main focus for social media platforms, resulting in regular feature improvements and updates.

### Industries Being Reshaped

- **Social Media:** Social media platforms will invest in R&D to introduce innovative features to increase user engagement and satisfaction.
- **Technology:** Advancements in technology will continue to push social media platforms to introduce more innovative visual communication features.
- **Electronic Devices:** Electronic device manufacturers will need to keep pace with advancing social media technology to ensure seamless and enhanced user experiences.

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