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# Extreme Zombie Grannies
Hilarious Zonajobs Commercial Shows Tough Grandma Being Repeatedly Killed

By Kevin Young | Published 2012-04-30 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/zonajobs
References: [creativecriminals](http://creativecriminals.com/tvcinemafilm/zonajobs-let-grandma-rest-in-peace/) & [zonajobs](http://www.zonajobs.com/)

Zonajobs, an organization that helps people looking for jobs, created a comical commercial that shows a granny repeatedly killed in extreme scenarios. Zonajobs humorously created this video that's filled with extreme hyperbole, showing a dead grandma coming back to life over and over again after death-defying accidents.

She dies naturally at first and then rises from the grave only to be struck by a bus again. The zombie grandma innocently dies from a falling piano, an explosion and a robber that shoots her Al Pacino style.

The end of the commercial reveals a young man who's making an effort to not attend interviews for unwanted jobs, using his grandma as an excuse for his absence. This hilarious Zonajobs commercial is a great advertisement that reels people in with humor.

## Trend Insights (Trend Hunter)

- Score: 4.1/10
- Popularity: 40% | Activity: 76% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### What's Driving This Trend

- **Comedic Advertising:** Opportunity for businesses to create humorous advertisements that attract attention and engage viewers.
- **Extreme Hyperbole:** Potential for brands to utilize exaggerated scenarios to convey their message and make a lasting impression on audiences.
- **Unconventional Storytelling:** Chance for companies to experiment with unconventional narratives to captivate and entertain their target audience.

### Who This Affects Most

- **Marketing and Advertising:** Disruptive innovation opportunity for advertising agencies to create unconventional and humorous campaigns that leave a lasting impact.
- **Entertainment:** Potential for filmmakers and content creators to explore hyperbolic storytelling techniques, pushing the boundaries of humor and entertainment.
- **Recruitment and Staffing:** Opportunity for recruitment platforms to incorporate humor into job search campaigns, attracting candidates by showcasing a unique and engaging approach.

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