# Zombie-Inspired Burger Buns Burger King Singapore is Celebrating Halloween with Its Zom-B Burgers By Katherine Pendrill | Published 2016-10-20 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/zomb-burgers References: [chewboom](http://www.chewboom.com/2016/10/11/burger-king-launches-new-zom-b-burgers-in-singapore/) & [burgerking.sg](http://www.burgerking.com.sg/Story) With Halloween less than two weeks away, [Burger King Singapore](https://www.trendhunter.com/trends/ghosts-whopper-sandwich) is celebrating with the introduction of its Zom-B Burgers. While colorful buns are nothing new, this jet-black hamburger puts a spooky new twist on the fast food concept. The Zom-B Burgers from Burger King Singapore come in two different varieties, each of which is served on a [black pepper bun](https://www.trendhunter.com/trends/phantom-dutch-bread). The [Pepper Beef Zom-B Burger](https://www.trendhunter.com/trends/burger-king-ghost-pepper) features a flame-grilled beef patty alongside strips of turkey bacon, tomato, lettuce and a spicy Zom-B pepper sauce. The Pepper Tendergrill Chicken Zom-B Burger features similar toppings, but swaps the beef patty for a chicken thigh patty. For those who are sick of chocolate and candy, this zombie-inspired burger provides a tasty new way to celebrate Halloween. ## Trend Insights (Trend Hunter) - Score: 2.9/10 - Popularity: 42% | Activity: 36% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Halloween-inspired Fast Food:** Fast Food companies can introduce more Halloween-themed options to add a fun twist to their menus. - **Alternative Holiday Treats:** Brands can tap into the Halloween market by offering unconventional food items instead of the traditional sweets. - **Food Innovation for Holidays:** Inventions such as colored or flavored buns can be created to cater to a new market of consumers. ### Sectors Adopting This - **Fast Food:** Burger King's Zom-B Burgers demonstrate how Fast Food companies can effectively adjust their menu items based on the season and holidays. - **Food and Beverage:** The popularity of the unusual burger buns suggests that there is a desire for creative options in the Food and Beverage industry. - **Marketing and Advertising:** Companies can utilize marketing tactics such as the Zom-B Burger to engage their audience and promote their brand during festive occasions. ## Related on Trend Hunter - [Spooky Autumnal QSR Burgers](https://www.trendhunter.com/trends/ghosts-whopper-sandwich.md) - [Extra Spicy Autumnal Burgers](https://www.trendhunter.com/trends/ghost-pepper-whopper.md) - [Halloween-Celebrating QSR Menus](https://www.trendhunter.com/trends/burger-king-monster-menu.md) - [Movie-Inspired Halloween Menus](https://www.trendhunter.com/trends/addams-family.md) - [Exclusive Spooky Season Meals](https://www.trendhunter.com/trends/creepy-and-kooky-meal.md) - [Glowing QSR Halloween Buckets](https://www.trendhunter.com/trends/burger-king-trickorheat-bucket.md) - [Indulgent Halloween Burger Menus](https://www.trendhunter.com/trends/mega-monster-burger.md) - [Cinematic QSR Burger Menus](https://www.trendhunter.com/trends/burger-king-best-bubs-burgers.md) - [Comic-Themed QSR Burgers](https://www.trendhunter.com/trends/spiderverse-whopper.md)