# Personalized Nutrition Memberships Zoe Helps People Eat in a Way That Makes Them Feel Better By Laura McQuarrie | Published 2023-07-27 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/zoe-health References: [getthegloss](https://www.getthegloss.com/health/zoe-diet-review) & [joinzoe](https://joinzoe.com/how-it-works)  Health is holistic, and [Zoe](https://www.trendhunter.com/trends/zoe1) is one company that's empowering people with a comprehensive understanding of how food impacts their bodies by adopting an integrated approach that considers nutrition, lifestyle and overall well-being. This [personalized nutrition program](https://www.trendhunter.com/trends/nuty-app) from the world's largest nutrition-science study aims to help people get more enjoyment out of life, starting with the gut and metabolic health. As a result of using Zoe's at-home tests, personalized food scores to support healthier choices and habit-building hacks, users see a shift in their energy levels and satiety, as well as how well they sleep at night and how comfortable they feel in their bodies. Getting started with Zoe is as simple as ordering at at-home test, then signing up for a membership to support ongoing health. ## Trend Insights (Trend Hunter) - Score: 6.6/10 - Popularity: 90% | Activity: 90% | Freshness: 17% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Key Themes Behind This Trend - **Personalized Nutrition:** Empowering people with a comprehensive understanding of how food impacts their bodies. - **Integrated Approach:** Taking into account nutrition, lifestyle, and overall well-being. - **Habit-building Hacks:** Providing users with personalized food scores and strategies to support healthier choices. ### Where This Applies - **Healthcare:** Utilizing personalized nutrition to improve overall well-being and address specific health concerns. - **Wellness:** Offering integrated programs that consider nutrition, lifestyle, and mental well-being. - **Technology:** Developing at-home tests and digital platforms to make personalized nutrition more accessible. ## Related on Trend Hunter - [Hyper-Personalized Gut Biome Diets](https://www.trendhunter.com/trends/zoe1.md) - [Plant-Based Nutrition Supplements](https://www.trendhunter.com/trends/zoe-daily30.md) - [DNA-Based Nutrition Programs](https://www.trendhunter.com/trends/habit.md) - [Body-Scanning Wellness Subscriptions](https://www.trendhunter.com/trends/zozofit.md) - [Holistic Personalized Nutrition Services](https://www.trendhunter.com/trends/personalized-nutrition-service.md) - [Whole Food Daily Supplements](https://www.trendhunter.com/trends/daily30.md) - [Collaboration Gut Health Shots](https://www.trendhunter.com/trends/zoe-x-ms-food-gut-shot.md) - [AI-Powered Nutritionists](https://www.trendhunter.com/trends/eatlove.md) - [Nutritional Insight Apps](https://www.trendhunter.com/trends/nutrition-deepdive.md)