# Seamless Concession Platforms Zippin Walk-Up Transforms Traditional Concession Stand Experiences By Jana Pijak | Published 2023-03-09 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/zippin-walkup References: [retailtechinnovationhub](https://retailtechinnovationhub.com/home/2023/1/19/zippin-walk-up-offers-most-accessible-way-to-deploy-checkout-free-locations-with-no-capex?rq=accessible) & [getzippin](https://www.getzippin.com/zippin-walk-up)  Zippin Walk-Up aims to transform the traditional food and beverage concession stand experience into one that is more seamless, stress-free and accessible for all. The [Columbus Blue Jackets](https://www.trendhunter.com/trends/columbus-craft-nuts) hockey team recently teamed up with Zippin and [Nationwide Arena](https://www.trendhunter.com/trends/plushlth) to launch checkout-free shopping for fans with the help of the platform. The Zippin Walk-Up platform is now being used at the [Bread Financial Score & Go](https://www.trendhunter.com/trends/hero-bread-crafted-collection) -- located inside the arena and operated by Delaware North -- and makes soft drink, water, and beer purchases quick and easy for visitors. "The Blue Jackets are thrilled to offer our fans and guests of Nationwide Arena a new, fast paced concession experience for a fast paced game. Fans will not miss a second of the action thanks to the Bread Financial Score & Go," said Blue Jackets Chief Operating Officer Cameron Scholvin." Digitizing the classic concession stand does not only boost convenience and reduce long lineups, but also ensures a more enjoyable and inclusive experience for those with mobility issues. ## Trend Insights (Trend Hunter) - Score: 4.9/10 - Popularity: 61% | Activity: 71% | Freshness: 15% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Seamless Concession Platforms:** Zippin Walk-Up is transforming conventional concession stands into a stress-free and seamless shopping experience by using checkout-free technology and digitization. - **Checkout-free Shopping:** Checkout-free technology, like that used by Zippin Walk-Up, can revolutionize customer shopping experiences by streamlining checkout processes and prioritizing convenience. - **Inclusive Shopping:** By driving accessibility and implementing mobility aids, like checkout-free platforms, companies can create a more enjoyable experience that would suit different customer segments. ### Industries Being Reshaped - **Sports and Entertainment:** Sports and entertainment venues can leverage checkout-free technology like Zippin Walk-Up to enhance the fan experience by delivering speedy, stress-free and accessible purchasing options. - **Retail and E-commerce:** Retailers and E-commerce firms can utilize checkout-free technology as a way to distinguish themselves from their rivals, increase customer loyalty, and reduce operational costs. - **Hospitality and Travel:** Hospitality and Travel firms can create more satisfying customer experiences and generate more revenue by automating certain transactions, such as catering and hotel check-ins with checkout-free technology. ## Related on Trend Hunter - [Checkout-Free Concession Lanes](https://www.trendhunter.com/trends/zippin-lane.md) - [Contactless Airport Shops](https://www.trendhunter.com/trends/airport-shop.md) - [Automated Stadium Checkout Solutions](https://www.trendhunter.com/trends/aifi.md) - [Checkout-Free Campus Retail Experiences](https://www.trendhunter.com/trends/amazon-just-walk-out.md) - [Temperature-Controlled Food Lockers](https://www.trendhunter.com/trends/food-locker.md) - [AI-Powered Snack Shops](https://www.trendhunter.com/trends/quick-eats-store.md) - [AI-Powered Checkout Models](https://www.trendhunter.com/trends/just-walk-out-1.md) - [Check-Out Free Convenience Stores](https://www.trendhunter.com/trends/quicktrip.md) - [Autonomous Checkout Experiences](https://www.trendhunter.com/trends/autonomous-checkout.md)