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# Athlete-Endorsed Accessories
Olympic Hopeful Zion Wright's Launches Capsule Collection With Nixon

By Grace Mahas | Published 2020-10-05 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/zion-wright
References: [nixon](https://www.nixon.com/us/en)

[Zion Wright](https://www.trendhunter.com/trends/greater-zion), a talented skateboarder and Olympic hopeful, recently joined forces with [Nixon](https://www.trendhunter.com/trends/nixon-disk-watch) to launch a limited-edition capsule collection. The series includes the new Nixon [Bandit](https://www.trendhunter.com/trends/bandit-fall-2024) bag and the Showoff wallet, both featuring a pattern of Japanese Cherry Blossoms and catfish from Wright's home state of Florida.

The dynamic Bandit features a purposeful tri-strap design that stores your essentials within sight. The quick-release buckle was designed for quick removal and the bag boasts internal and external zippered pockets, and internal organizers and slips pockets.

The Nixon Showoff bi-fold wallet, on the other hand, is a signature element of Nixon's collection and is designed with multiple card pockets and an oversized ID window. Both pieces are made from Nixon's REPREVE Our Ocean Fiber, an eco-friendly textile made from ocean-bound plastic water bottles.

The limited-edition Zion Wright and Nixon capsule collection is now available to purchase online.

Image Credit: Nixon

## Trend Insights (Trend Hunter)

- Score: 2.6/10
- Popularity: 38% | Activity: 30% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### What's Driving This Trend

- **Athlete-endorsed Accessories:** Collaborating with athletes to design accessories creates a unique selling point and expands brand reach.
- **Eco-friendly Fashion:** Using recycled materials for fashion items appeals to ethical consumers and reduces environmental impact.
- **Purposeful Design:** Designing accessories with practical features such as internal organizers and quick-release buckles cater to consumers' needs and preferences.

### Who This Affects Most

- **Fashion and Sports Retail:** Retailers in fashion and sports industries can benefit from collaborating with athletes to create unique collections and expanding brand awareness.
- **Eco-friendly Products:** Creating products from recycled materials appeals to environmentally conscious consumers across various industries and offers a competitive advantage.
- **Design and Manufacturing:** Design and manufacturing industries can research and implement practical features in their products to cater to consumers' changing preferences and values.

## Related on Trend Hunter

- [Skateboarder-Endorsed Watch Designs](https://www.trendhunter.com/trends/yuto-horigome1.md)
- [Sleek Outdoor Recreational Gear](https://www.trendhunter.com/trends/greater-zion.md)
- [Chic Olympic Surfer Fashions](https://www.trendhunter.com/trends/oakley-offshore-collection.md)
- [Skateboarding Heritage Collection](https://www.trendhunter.com/trends/united-through-skateboarding.md)
- [Retro Sports Capsules](https://www.trendhunter.com/trends/marty-supreme.md)
- [Sleek Punk Skate Capsules](https://www.trendhunter.com/trends/zero-skateboards.md)
- [Streetwear Skate Remixes](https://www.trendhunter.com/trends/new-future.md)
- [Accessibility-Focused Sport Bags](https://www.trendhunter.com/trends/easyon-backpack.md)
- [Ambassador-Focused Footwear Campaigns](https://www.trendhunter.com/trends/vans.md)
