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# Functional Swim Fashion
Zimmerman Swimwear for 2011 is Practical and Fun

By Kamal Musharbash | Published 2010-09-25 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/zimmerman-swimwear
References: [lifelounge](http://www.lifelounge.com/fashion/news/zimmermann-spring_summer-2011-swimwear.aspx) & [zimmermannwear](http://zimmermannwear.com/)

Australian-based, sister-duo fashion label Zimmerman released its Spring/Summer 2011 collection entitled 'Cruise Swim,' which features practical Zimmerman swimwear for all the fashionable ladies. The cutting-edge collections portray multi-printed bathing suits, fine lines and uber-mini bikinis.

One particular functional aspect of the featured Zimmerman swimwear collection is the ability of the pieces to withstand weather and continuous use. The bathing suits mean business; Zimmerman's line is all about workable swimwear that is ultra-fashionable as well as ultra-practical.

## Trend Insights (Trend Hunter)

- Score: 6.6/10
- Popularity: 95% | Activity: 95% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What's Driving This Trend

- **Functional Swimwear:** Innovative swimwear designs that combine fashion and practicality for all-day use.
- **Multi-printed Bathing Suits:** Designs incorporating multiple prints on bathing suits for a standout look.
- **Fine Lines and Uber-mini Bikinis:** Trend towards sleek and minimalistic swimwear designs with thin lines and small bikinis.

### Who This Affects Most

- **Swimwear Industry:** Opportunity for swimwear brands to create functional and fashionable designs that cater to customers' needs.
- **Fashion Retail Industry:** Retailers can capitalize on the trend of multi-printed bathing suits by offering a wide variety of options to customers.
- **Textile Industry:** Increase in demand for high-quality fabrics and materials that can withstand weather and continuous use in swimwear.

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- [Print-Focused Swim Lines](https://www.trendhunter.com/trends/fioretta.md)
