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# Color Gradient Chronographs
The ZIIIRO Aurora Watch Appears Inspired by the Northern Lights

By Meghan Young | Published 2011-04-30 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/ziiiro-aurora-watch
References: [design-milk](http://design-milk.com/aurora-watch-by-ziiiro/) & [ziiiro](http://www.ziiiro.com/shop)

I always find it incredibly interesting how many ways there are to tell the time; check out the ZIIIRO Aurora watch to see what I mean. This particular timepiece uses a [color gradient scheme](https://www.trendhunter.com/trends/ressence-type-8-daniel-engelberg) to display the time. Taking into consideration the hues used, that gradient appears to have been inspired by the [Aurora Borealis](https://www.trendhunter.com/trends/seiko-prospex-lx-gmt-us-special-edition).

Basically, the two lines that separates the different colors act as the minute and hour hands for the ZIIIRO Aurora watch. It works rather simply, just like any other [analog watch](https://www.trendhunter.com/trends/arrowatch), but with the added artistic aesthetic that would make it a great focal point on the user’s wrist.

Made out of silicone and metal, the ZIIIRO Aurora watch is available in white and gray.

## Trend Insights (Trend Hunter)

- Score: 4.9/10
- Popularity: 69% | Activity: 71% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Key Themes Behind This Trend

- **Color Gradient Timepieces:** The use of color gradients in timepieces presents an opportunity for innovative and visually stunning designs.
- **Inspired by Nature:** Drawing inspiration from natural phenomena like the Aurora Borealis can create unique and captivating watch designs.
- **Artistic Analog Watches:** Combining artistic aesthetics with traditional analog functionality opens up possibilities for watches that are both functional and visually striking.

### Where This Applies

- **Watchmaking:** The watchmaking industry has an opportunity to incorporate color gradient designs to appeal to customers looking for unique timepieces.
- **Fashion Accessories:** Fashion accessory brands can explore partnerships with watchmakers to create innovative and eye-catching timepieces that appeal to style-conscious consumers.
- **Design and Art:** The design and art industry can collaborate with watchmakers to create timepieces that blur the line between functional timekeeping and artistic expression.

## Related on Trend Hunter

- [Color-Centric Collaborative Watches](https://www.trendhunter.com/trends/defy-skyline-tourbillon-felipe-pantone.md)
- [Color Shifting Chronographs](https://www.trendhunter.com/trends/5704-iris.md)
- [Kinetic Art Wristwatches](https://www.trendhunter.com/trends/type-8-daniel-engelberg.md)
- [Glam Gradient Effect Timepieces](https://www.trendhunter.com/trends/leica-urban-green-zm.md)
- [Sleek Magnetic Timepieces](https://www.trendhunter.com/trends/triarch.md)
- [Color-Shift Chronographs](https://www.trendhunter.com/trends/defy-extreme-chrom.md)
- [Nature-Inspired Timepieces](https://www.trendhunter.com/trends/zm-urban-green.md)
- [Kinetic Pattern Clocks](https://www.trendhunter.com/trends/moir-clock.md)
- [Swirling Gradient Timepieces](https://www.trendhunter.com/trends/ressence-type-8-daniel-engelberg.md)
