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# Artist-Designed Cotton Blankets
ZigZagZurich Introduces a Collection of Soft Colorful Blankets

By Amy Duong | Published 2018-07-24 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/zigzagzurich
References: [design-milk](https://design-milk.com/zigzagzurich-launches-artist-designed-cotton-blankets-collection-2018/) & [zigzagzurich](https://zigzagzurich.com/)

Swiss textile label [ZigZagZurich](https://www.trendhunter.com/trends/artist-terry-beach-towel) unveils a new collection of cotton blankets designed by a selection of artists. The inspiration lies between both art and graphics, ranging from Pop Art sensibilities, the Bauhaus movement, [stripe details](https://www.trendhunter.com/trends/stripe-throw-blanket), [geometric elements](https://www.trendhunter.com/trends/discorectangle), and spray paint visual effects as well. Similar to the label's textiles, the designs boast bright and bold hues that are merged with expressive structures to result in a selection of comfortable soft blankets that function as both art pieces and its blanket purpose.

The collection sees work by artists and designers including Moiré, Harry Allen, Sarah Parke & Mark Barrow, Liz Collins, Sophie Probst, and Michele Rondelli. Every blanket is constructed from 100% woven cotton jacquard to deliver something that is extremely soft, yet sturdy enough to serve in home environments, at the beach, and the park.

## Trend Insights (Trend Hunter)

- Score: 0.6/10
- Popularity: 9% | Activity: 2% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign)

## Key Themes

### What Makes This Trend Stand Out

- **Artist-designed Home Textiles:** The trend of artist-designed home textiles is disrupting the traditional home textiles industry by introducing eclectic design and functional art into the market.
- **Multi-functional Art Pieces:** The trend of multi-functional art pieces is disrupting the traditional art industry by providing art that doubles up as functional items, like blankets, adding value to the customer.
- **Expressive Structures Design:** The trend of expressive structures design is disrupting the traditional design industry, as it moves away from a minimalist approach and towards a more eclectic interpretation of design.

### Sectors Adopting This

- **Home Textiles Industry:** The home textiles industry can benefit from collaborating with artists to create unique and eclectic products that redefine home decor.
- **Art Industry:** The art industry can benefit from multi-functional art pieces like blankets that can cater to a wider audience and add value to customers.
- **Design Industry:** The design industry can benefit from incorporating expressive structures into their products to provide more variety in design and cater to those who appreciate bold and unconventional design.

## Related on Trend Hunter

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- [Artful Graphic Beach Towels](https://www.trendhunter.com/trends/artist-terry-beach-towel.md)
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- [Streetwear-Inspired Cashmere Blankets](https://www.trendhunter.com/trends/kaws-2.md)
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- [High-Fashion Throw Blankets](https://www.trendhunter.com/trends/erdem-1.md)
