# Sensory 3D Lettering Zigor Samaniego's 3D Typography Plays with Unique Textures By Riley von Niessen | Published 2016-06-21 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/zigor-samaniego References: [fubiz.net](http://www.fubiz.net/en/2016/06/20/enter-the-3d-universe-of-zigor-samaniego/) & [zigorsamaniego.net](http://www.zigorsamaniego.net/projects) Zigor Samaniego is a Spanish freelance 3D illustrator whose creations are so detailed and lifelike that the textures in them awaken your sense of touch. He plays with angles and [various contrived materials](https://www.trendhunter.com/trends/silver-stream-stratos-finish) for pieces that are incredibly varied and drive different messages. A grotesque letter gains the attributes of mushy sweating flesh with his techniques -- with the letter looking to melt into the ground and sporting just the right amount of random hairs. Another of Zigor Samaniego's pieces shows a letter flying through an urban setting, with a number of different textures exposed through a layering effect that adds to its dimensions. Other examples include [florescent light bulbs](https://www.trendhunter.com/trends/emil-robbrecht) made out of what looks to be balloon letters and milk splashing up in a [unique form of typography](https://www.trendhunter.com/trends/cheetos-other-hand-font). ## Trend Insights (Trend Hunter) - Score: 4.4/10 - Popularity: 74% | Activity: 49% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### What's Driving This Trend - **3D Typography:** Disruptive innovation opportunity: Explore new ways of creating lifelike textures in 3D typography designs. - **Unique Textures:** Disruptive innovation opportunity: Develop innovative techniques for creating and manipulating textures in visual design. - **Layering Effect:** Disruptive innovation opportunity: Experiment with layering techniques to add depth and dimension to typographic designs. ### Who This Affects Most - **Graphic Design:** Disruptive innovation opportunity: Incorporate lifelike textures and unique effects in graphic design projects. - **Advertising and Marketing:** Disruptive innovation opportunity: Utilize 3D typography and unique textures to create visually striking advertising and marketing campaigns. - **Art and Illustration:** Disruptive innovation opportunity: Push the boundaries of texture creation and manipulation in art and illustration practices. ## Related on Trend Hunter - [Dynamic Structural Mirror Designs](https://www.trendhunter.com/trends/zigzag-collection.md) - [Textured Modern Furniture Lines](https://www.trendhunter.com/trends/touch-collections.md) - [Sensorial Cocktail Menus](https://www.trendhunter.com/trends/texture-is-everything.md) - [Typographic-Inspired Intricate Textiles](https://www.trendhunter.com/trends/glyph-collection.md) - [Dynamic Organic Store Displays](https://www.trendhunter.com/trends/la-manso.md) - [Interactive Typo Art Installations](https://www.trendhunter.com/trends/loveegolov.md) - [Candy-Inspired Laminated Artful Furniture](https://www.trendhunter.com/trends/n90n.md) - [Physics-Informed Digital Sculptures](https://www.trendhunter.com/trends/motion-sculpture.md) - [Toddler-Focused Typography Books](https://www.trendhunter.com/trends/my-first-book-of-fancy-letters.md)