<!-- canonical: https://www.trendhunter.com/trends/zero-proof -->
<!-- robots: noindex -->

# Distilled Zero-Proof Spirits
Strykk Emulates the Flavor of Gin and Rum with 'Not Gin' & 'Not Rum'

By Laura McQuarrie | Published 2018-08-13 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/zero-proof
References: [packagingoftheworld](https://www.packagingoftheworld.com/2018/08/stryyk.html) & [stryyk](https://www.stryyk.com/)

Non-alcoholic drinks haven't been traditionally thought of as sophisticated, exciting or flavorful but a growing number of people are adopting low-alcohol and alcohol-free lifestyles thanks to innovative zero-proof spirits. 'Stryyk' sets itself apart by producing distilled zero-proof spirits like 'Not Gin' and 'Not Rum' that mimic the flavors of the popular spirits. As such, these products have the potential to be added into cocktails to create a rich drinking experience, all without the alcohol.

While Stryyk Not Gin is a blend of juniper, rosemary and basil, Stryyk Not Rum is another 100% natural, [alcohol-free alternative](https://www.trendhunter.com/trends/non-alcoholic-rum) that is prepared with combines clove, oakwood and grapefruit. Additionally, the products are free from sugar, fat, carbs and artificial flavors, appealing to those who are looking for a free-from drinking experience.

## Trend Insights (Trend Hunter)

- Score: 4.9/10
- Popularity: 58% | Activity: 80% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### What Makes This Trend Stand Out

- **Distilled Zero-proof Spirits:** The rise of distilled zero-proof spirits like Strykk presents an opportunity for the creation of sophisticated, flavorful non-alcoholic cocktails.
- **Low-alcohol and Alcohol-free Lifestyles:** The increasing adoption of low-alcohol and alcohol-free lifestyles opens up a market for innovative zero-proof spirits like Strykk that cater to the needs of this growing consumer base.
- **Innovative Non-alcoholic Options:** The demand for innovative, flavorful and healthy non-alcoholic beverages creates opportunities for companies like Strykk to develop zero-proof spirits that mimic the taste profiles of popular alcoholic drinks.

### Sectors Adopting This

- **Beverage Industry:** The beverage industry can explore the production and distribution of distilled zero-proof spirits like Strykk to offer a wider range of non-alcoholic options to consumers.
- **Hospitality Industry:** The hospitality industry can leverage the trend of distilled zero-proof spirits to enhance their drink menu and cater to customers seeking both non-alcoholic and alcoholic options.
- **Health and Wellness Industry:** The health and wellness industry can tap into the demand for low-alcohol and alcohol-free alternatives by promoting the benefits of zero-proof spirits like Strykk that are free from sugar, fat, carbs, and artificial flavors.

## Related on Trend Hunter

- [Non-Alcoholic Aperitif Drinks](https://www.trendhunter.com/trends/strykk-not-aperitivo.md)
- [Non-Alcoholic Gin Alternatives](https://www.trendhunter.com/trends/citadelle-00.md)
- [Alcohol-Free Gin Alternatives](https://www.trendhunter.com/trends/beefeater-00.md)
- [Alcohol-Free Gin Alternatives](https://www.trendhunter.com/trends/york-zero.md)
- [Zero-Proof Botanical Spirits](https://www.trendhunter.com/trends/junipre.md)
- [Versatile Alcohol-Free Gin Spirits](https://www.trendhunter.com/trends/tarquins-cornish-dry-nonalcoholic-spirit.md)
- [Zero-Proof Botanical Spirits](https://www.trendhunter.com/trends/abstinence-spirits.md)
- [Zero-Proof Botanical Drinks](https://www.trendhunter.com/trends/proteau.md)
- [Non-Alcoholic Spirit Alternatives](https://www.trendhunter.com/trends/clean-co.md)
