# Zero-Proof Catering Companies Split Offers Alcohol-Free Catering, Education and Menu Consulting By Laura McQuarrie | Published 2024-01-09 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/zero-proof-catering References: [globalnews](https://globalnews.ca/video/10197657/full-service-mocktail-company-spilt-launches-in-edmonton) & [spilt](https://www.spilt.ca/)  As adult drinking habits shift towards moderation and wellness, [Split](https://www.trendhunter.com/trends/dry-spell) is carving out a niche for itself as a full-service zero-proof catering, education and menu consulting company. Split’s team of alcohol-free beverage experts are uniquely equipped to meet the evolving demands of a new generation of beverage enthusiasts. Before [Dry January](https://www.trendhunter.com/trends/sensori), Split hosted a [Holiday Mocktail Class](https://www.trendhunter.com/trends/blood-orange-winter-fizz) to inspire participants with favorite holiday recipes like alcohol-free “Bailey’s” and a seasonally flavored vinegar shrub. As part of the event, attendees received samples of their creations, recipe cards and more. Drinkers and non-drinkers alike demand flavorful non-alcoholic cocktails that are more than an afterthought, and Split provides ample support for individuals, groups and corporations that want high-quality serves and memorable experiences that don’t hinge on alcohol. ## Trend Insights (Trend Hunter) - Score: 1.9/10 - Popularity: 32% | Activity: 4% | Freshness: 20% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Key Themes Behind This Trend - **Moderation and Wellness:** As adult drinking habits shift towards moderation and wellness, Split is carving out a niche for itself as a full-service zero-proof catering, education and menu consulting company. - **Alcohol-free Beverage Enthusiasts:** Split’s team of alcohol-free beverage experts are uniquely equipped to meet the evolving demands of a new generation of beverage enthusiasts. - **Flavorful Non-alcoholic Cocktails:** Drinkers and non-drinkers alike demand flavorful non-alcoholic cocktails that are more than an afterthought, and Split provides ample support for individuals, groups and corporations that want high-quality serves and memorable experiences that don’t hinge on alcohol. ### Where This Applies - **Catering Services:** Split offers zero-proof catering services, providing a disruptive innovation opportunity in the catering industry. - **Education Services:** Split offers education services on zero-proof cocktails, creating a disruptive innovation opportunity in the education industry. - **Menu Consulting Services:** Split provides menu consulting services for non-alcoholic beverages, offering a disruptive innovation opportunity in the consulting industry. ## Related on Trend Hunter - [Premium Zero-Proof Alcohol Alternatives](https://www.trendhunter.com/trends/sophisticated-alcoholfree-cocktails.md) - [Zero-Proof Cocktail Kits](https://www.trendhunter.com/trends/zeroproof-cocktail-kit.md) - [Ready-to-Serve Canned Mocktails](https://www.trendhunter.com/trends/mocktails-uniquely-crafted.md) - [Zero-Proof Subscription Boxes](https://www.trendhunter.com/trends/raising-the-bar1.md) - [Whimsical Booze-Free Beverages](https://www.trendhunter.com/trends/everything-but-the-booze.md) - [Premium Non-Alcoholic Cocktails](https://www.trendhunter.com/trends/mocktail-club.md) - [RTD No-Alcohol Cocktails](https://www.trendhunter.com/trends/booze-free-cocktails.md) - [Zero-Proof Beverage Programs](https://www.trendhunter.com/trends/zero-proof-beverage-program.md) - [Shareable Non-Alcoholic Spritzes](https://www.trendhunter.com/trends/non-alcoholic-spritz.md)