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# Boutique Hybrid Cars
The Zenos E10 Lineup Packs Plenty of Power in a Hybrid Package

By Rahul Kalvapalle | Published 2014-09-06 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/zenos-e10
References: [gizmag](http://www.gizmag.com/zenos-e10s-track/33677/) & [zenoscars](http://www.zenoscars.com/products/zenos-e10s/)

The Zenos E10 and Zenos 10 S Track, manufactured by boutique British sports car company Zenos, are a pair of racing cars that take full advantage of [Ford](https://www.trendhunter.com/trends/2024-ford-mustang-gtd) [EcoBoost](https://www.trendhunter.com/trends/troy-lee-designs) hybrid engine technology. Both cars are equipped with a Ford turbocharged 2.0-liter four cylinder EcoBoost engine that produces 250 horesepower at 7,000 rpm and 295 pounds-feet of torque.

The gearboxes in the Zenos E10 and E10 S sports five speeds. The brakes are the same in both vehicles.

Both these cars are designed to abuse race tracks. That being the case, Zenos offers a variety of hardcore racing options including a roll cage and plumbed-in fire extinguisher.

The Zenos E10 will retail for $48,879 in the UK, with the E10 Track priced at $53, 767.

## Trend Insights (Trend Hunter)

- Score: 2.6/10
- Popularity: 56% | Activity: 14% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### Why This Trend Is Growing

- **Hybrid Sports Cars:** Expanding the use of eco-friendly technology in the sports car industry creates opportunities for disruptive innovation.
- **Boutique Auto Manufacturing:** Boutique manufacturers have a chance to compete with established brands in the sports car industry by introducing unique designs and niche products.
- **Racing Car Customization:** Offering customization options for racing cars creates opportunities for boutique manufacturers to differentiate themselves and provide tailored experiences to customers.

### Industries Being Reshaped

- **Automotive:** The automotive industry can invest in eco-friendly sports cars to appeal to environmentally conscious consumers.
- **Performance Auto Parts:** There is a market for performance auto parts that integrate eco-friendly technologies, such as hybrid engines, for sports car enthusiasts.
- **Luxury Sports Cars:** Luxury sports car manufacturers can differentiate themselves and expand their market by introducing eco-friendly models that appeal to affluent consumers.

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