# Tech-Enhanced Furniture Collections Zaha Hadid and Karimoku Collaborate on a Furniture Collection By Elena Rahman | Published 2021-11-02 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/zaha-hadid-and-karimoku References: [design-milk](https://design-milk.com/zaha-hadid-karimoku-furniture-collaborate-on-an-upcoming-furniture-collection/?utm_source=feedly&utm_campaign=Feed%3A+design-milk+%28Design+Milk%29&utm_medium=webfeeds) & [karimoku](https://www.karimoku.com/?ckattempt=2)  Zaha Hadid and Karimoku collaborated to create a tech-enhanced furniture collection titled [SEYUN](https://www.trendhunter.com/trends/seyun). The range is set to launch in the spring of 2022, beginning with a stylish side chair. For now, the team put together a comprehensive exhibition of ZHD's work at the company's showroom gallery space, [Karimoku Commons](https://www.trendhunter.com/trends/seyun-collection) Tokyo. The exhibition highlights some of the upcoming SEYUN collection items as a preview. SEYUN embodies Karimoku's enhanced tech aesthetic and ethos while highlighting Zaha Hadid Design's pioneering concepts. The Seyum prototype Side Chai is included in the collection and boasts a soft wooden design. It is comprised of three seemingly separate solid-wood pieces that come together in harmonized unison at the center of the chair. Image Credit: Zaha Hadid and Karimoku ## Trend Insights (Trend Hunter) - Score: 5.3/10 - Popularity: 91% | Activity: 58% | Freshness: 10% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Furniture](https://www.trendhunter.com/furniture) ## Key Themes ### Key Themes Behind This Trend - **Tech-enhanced Furniture:** The collaboration between Zaha Hadid and Karimoku created an opportunity to enhance furniture with technology, creating unique and innovative designs. - **Pioneering Concepts:** The SEYUN collection's emphasis on Zaha Hadid Design's pioneering concepts, provides an opening for furniture companies to incorporate bold ideas and design into their collections. - **Comprehensive Exhibitions:** An opportunity exists to create comprehensive exhibitions showcasing furniture collections, allowing customers to experience the designs first-hand. ### Where This Applies - **Furniture Industry:** The SEYUN collection highlights the opportunities for innovation and enhancement technology can bring to the furniture industry. - **Interior Design Industry:** Designers can take inspiration from the SEYUN collection and incorporate pioneering concepts into their interior design projects. - **Exhibition Industry:** Creating exhibitions to showcase furniture collections provides an opportunity for event organizers to collaborate with furniture companies to create immersive experiences for customers. ## Related on Trend Hunter - [Hand-Finished Oak Wood Furniture](https://www.trendhunter.com/trends/seyun-collection.md) - [Distinctive Wooden Furniture Series](https://www.trendhunter.com/trends/seyun.md) - [Design-Forward Furniture Collections](https://www.trendhunter.com/trends/furniture-collection1.md) - [Topography-Inspired Furniture Capsules](https://www.trendhunter.com/trends/topos.md) - [Dynamically Artful Furniture](https://www.trendhunter.com/trends/erosion-collection.md) - [Architect-Designed Thoughtful Furniture Collections](https://www.trendhunter.com/trends/norman-foster2.md) - [Workshop-Backed Elevated Furniture](https://www.trendhunter.com/trends/nagare-collection.md) - [Textured Modern Furniture Lines](https://www.trendhunter.com/trends/touch-collections.md) - [Futuristic 3D-Printed Decor Collections](https://www.trendhunter.com/trends/sekisai-cobreathing-objects.md)