# Carbon Negative Bamboo Sneakers YY Nation Launches Its Most Sustainable Sneaker Yet, the 'Nimbo' By Niko Pajkovic | Published 2022-06-30 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/yy-nation References: [fuckingyoung.es](https://fuckingyoung.es/yy-nation-launches-with-worlds-lowest-carbon-footprint-sneaker/) & [yynation](https://yynation.com/) Emerging sustainable shoe label YY Nation will officially be launching in the United States with its all-new [planet-friendly sneaker capsule](https://www.trendhunter.com/trends/the-ripple-shoe) called the 'Legacy Footwear Collection.' Without a doubt, the collection's standout piece is the 'Nimbo' shoe, a unique sneaker model that is made from a combination of algae and bamboo. According to the company, this one-of-a-kind sneaker required three years of intensive research to develop; and, as a result, it is the footwear industry's most [sustainable sneaker](https://www.trendhunter.com/trends/sustainable-sneaker-collection) to date. For example, the 'Nimbo' requires three times fewer carbon emissions to create when compared to a traditional shoe made by a major brand. “We are on a journey to make the world’s [most sustainable shoes](https://www.trendhunter.com/trends/norda-001a)... With today’s launch, YY Nation is committing to a carbon-negative future that combines rigorous sustainability standards with incredible design and comfort," said YY Nation founding director Jeremy Bank. Image Credit: YY Nation ## Trend Insights (Trend Hunter) - Score: 4.8/10 - Popularity: 68% | Activity: 65% | Freshness: 12% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### What's Driving This Trend - **Sustainable Footwear:** As consumers become more environmentally conscious, there is a growing demand for sustainable footwear that has the potential for disruptive innovation in the fashion industry. - **Circular Materials:** The use of circular materials such as bamboo and algae in footwear production is a growing trend, and one that offers a range of innovation opportunities in the manufacturing industry. - **Carbon-negative Products:** As companies seek ways to offset emissions and reduce their carbon footprint, designing and producing carbon-negative products like the 'Nimbo' sneaker can provide an opportunity for disruptive innovation in the sustainability industry. ### Who This Affects Most - **Fashion:** The fashion industry is ripe for disruption through the use of sustainable materials and production methods, including circular materials like bamboo and algae in footwear production. - **Manufacturing:** Incorporating circular materials into footwear production can lead to disruptive innovation in manufacturing, revolutionizing the way products are made to be more sustainable. - **Sustainability:** Reducing carbon emissions and creating carbon-negative products presents an opportunity for disruptive innovation in the sustainability industry, as more companies are exploring ways to become more environmentally conscious. ## Related on Trend Hunter - [Net Zero Carbon Shoes](https://www.trendhunter.com/trends/allbirds-m00nshot-zero.md) - [Breathable Eco-Friendly Sneakers](https://www.trendhunter.com/trends/contour-zero.md) - [Sustainable Single-Piece Sneakers](https://www.trendhunter.com/trends/on-cloudboom-strike-ls.md) - [Sustainable Running Shoe Designs](https://www.trendhunter.com/trends/supernatural-runner.md) - [Compostable Sole Sneakers](https://www.trendhunter.com/trends/swave-sport.md) - [Inaugural Sustainable Sneaker Collections](https://www.trendhunter.com/trends/sustainable-sneaker-collection.md) - [Banana-Made Luxury Sneakers](https://www.trendhunter.com/trends/balenciaga-4.md) - [Bio-Circular Trail Shoes](https://www.trendhunter.com/trends/norda-001a.md) - [Organic Sleek Avant-Garde Sneakers](https://www.trendhunter.com/trends/contranatural.md)