# Unique Personality Figurines Yum Yum London Creates Fun and Lively Designer Toys By Vittoria Natarelli | Published 2010-09-13 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/yum-yum-london References: [ufunk.net](http://www.ufunk.net/artistes/yum-yum-london-art-toys-et-papercrafts/) & [yumyumlondon](http://www.yumyumlondon.com/) Yum Yum London is a design duo made up of Beth Algieri and Jonny Plummer. The team has created this fun set of [unique characters](https://www.trendhunter.com/trends/skullpanda-x-sanrio) because they love what they do and they love [designer toys](https://www.trendhunter.com/trends/heymates). With each figurine adapting a unique personality, this Yum Yum London collection has definitely captured my attention in its hilariously interesting designs. Check out the featured gallery to see these wicked and [colorful toys](https://www.trendhunter.com/trends/Woaw). **Implications** - As technology continues to become more advanced and complex, consumers are feeling frustrated due to their inability to adapt. As such, many designers are not turning to simplistic designs in order to evoke a calm and approach pathos from consumers. Corporations looking to build personable relations with consumers should similarly utilize simplistic designs for products. ## Trend Insights (Trend Hunter) - Score: 1.8/10 - Popularity: 24% | Activity: 23% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### What Makes This Trend Stand Out - **Simplistic Designs:** Corporations should utilize simplistic designs to build personable relations with consumers. - **Unique Personality:** Designers are creating figurines with unique personalities to capture consumers' attention. - **Colorful Toys:** Colorful and wicked toy designs are gaining popularity among consumers. ### Sectors Adopting This - **Toy Design:** The toy design industry can capitalize on the trend of creating figurines with unique personalities. - **Consumer Goods:** Consumer goods companies should consider utilizing simplistic designs to evoke calm and approach pathos from consumers. - **Art & Design:** The art and design industry can tap into the trend of colorful and wicked toy designs. ## Related on Trend Hunter - [Makeup-Focused Toy Dolls](https://www.trendhunter.com/trends/yummiland-doll.md) - [Collectable Sculptural Doll Collections](https://www.trendhunter.com/trends/inedible-doll.md) - [Artist-Designed Toy Lineups](https://www.trendhunter.com/trends/art-toy-series.md) - [Fashion-Focused Novelty Collectibles](https://www.trendhunter.com/trends/kimmon-collectibles.md) - [Playful Collectible Figures](https://www.trendhunter.com/trends/zsiga-care-bears.md) - [Customizable Vinyl Toys](https://www.trendhunter.com/trends/makeship.md) - [Designer Blind Box Figurines](https://www.trendhunter.com/trends/pop-top.md) - [Inflated-Illusion Ceramic Capsules](https://www.trendhunter.com/trends/blow-up.md) - [Artful Collectible Figures](https://www.trendhunter.com/trends/fisherprice-little-people-x-andre-saraiva.md)