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# Hallucinating Fashion Photography
Yulia Gorbachenko Will Make You Think You're on Drugs

By Meghan Young | Published 2010-10-08 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/yulia-gorbachenko
References: [behance.net](http://www.behance.net/gallery/ILLUMINANT-BODY/702270) & [yuliagorbachenko](http://www.yuliagorbachenko.com)

Yulia Gorbachenko's 'Illuminant Body' photo series may trip you out a little, but just remember you're not actually on drugs. Bringing some [psychedelic treatments](https://www.trendhunter.com/trends/psychoacoustic-light-ensemble) to set, this New York-based photographer seems inspired by [light graffiti](https://www.trendhunter.com/trends/making-the-invisible-visible) and slow exposures.

A [beauty and fashion photographer](https://www.trendhunter.com/trends/betterstudio), Yulia Gorbachenko loves to experiment behind the camera. As she sees it, "the discovery of a model’s charisma, mood, and emotion at the exact moment the shutter clicks is what makes 'fashion imagery' more than a mere shot."

## Trend Insights (Trend Hunter)

- Score: 6.4/10
- Popularity: 98% | Activity: 85% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography)

## Key Themes

### What's Driving This Trend

- **Psychedelic Fashion Photography:** This trend presents an opportunity to explore creative techniques and visuals for fashion photography.
- **Experimental Light Graffiti:** This trend presents an opportunity for artists and photographers to experiment with light and create innovative visuals.
- **Emotional Fashion Imagery:** This trend presents an opportunity to capture the essence of models and create powerful fashion imagery.

### Who This Affects Most

- **Fashion:** The fashion industry can adopt these creative techniques to produce disruptive and visually captivating marketing materials.
- **Photography:** The photography industry can embrace experimental techniques and tools, to unleash new dimensions of visuals.
- **Art:** The art industry can utilize light and long exposures to create new forms of visual art.

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