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# Social Media Movie-Watching
Force Your Google+ Friends to Watch Videos With YouTube Hangouts

By Omar Yusuf | Published 2011-08-21 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/youtube-hangouts
References: [gizmodo](http://gizmodo.com/5832404/hangout-with-your-friends-on-google%20-and-watch-youtube-together) & [plus.google](https://plus.google.com/103515259519634902605/posts/9itVSJy1ge3)

Considering the 2006 acquisition of [YouTube](https://www.trendhunter.com/trends/communities) by [Google](https://www.trendhunter.com/trends/youtube-jump-ahead), it should be no surprise that the virtual content company is expanding its social networking wings with YouTube Hangouts, a service that lets users rope their Google+ friends into watching that viral video they were talking about.

Now that Google has included a unified login port for all its services, launching and using YouTube Hangouts is incredibly easy. Just log into your Gmail/YouTube/G+ account and click on a video. After clicking the "share" button, you'll be invited to launch a hangout session and asked to wait until your friends show up.

Although Google has made previous programming attempts at amalgamating their [social video and social network websites](https://www.trendhunter.com/trends/instagram-blend), this is easily the most intuitive and free of hassle. I look forward to showing all my pals my eighth grade skateboarding footage!

## Trend Insights (Trend Hunter)

- Score: 1.2/10
- Popularity: 9% | Activity: 20% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### Why This Trend Is Growing

- **Social Media Movie-watching:** Utilize social media platforms to create interactive movie-watching experiences with friends.
- **Unified Login Portal:** Develop a single sign-on system for multiple services, enhancing user convenience and efficiency.
- **Seamless Integration of Video and Social Networks:** Integrate video-sharing platforms with social networking sites to encourage user engagement and content discovery.

### Industries Being Reshaped

- **Social Media:** Leverage social media platforms to enhance user experience and foster interactive content consumption.
- **Video Streaming:** Incorporate collaborative features into video streaming platforms, allowing users to watch videos together in real-time.
- **Digital Advertising:** Explore new advertising opportunities within social networking and video-sharing platforms that promote shared viewing experiences.

## Related on Trend Hunter

- [Community-Building Social Features](https://www.trendhunter.com/trends/communities.md)
- [Multi-Service Streaming Apps](https://www.trendhunter.com/trends/youtube-3.md)
- [AR Virtual Space Hangouts](https://www.trendhunter.com/trends/meta-hyperscape-capture.md)
- [Streaming Service-Backed Games](https://www.trendhunter.com/trends/playables.md)
- [Social Shopping Features](https://www.trendhunter.com/trends/shopping-collections.md)
- [AI-Powered Video Features](https://www.trendhunter.com/trends/youtube-jump-ahead.md)
- [Video Streaming NFT Integrations](https://www.trendhunter.com/trends/youtube1.md)
- [Interactive Game Streaming Services](https://www.trendhunter.com/trends/interactive-game-streaming.md)
- [Curated Meal-Time Videos](https://www.trendhunter.com/trends/bingeandeat.md)