# Customizable Fried Chicken Deals The Krispy Krunchy Chicken Your Choice Meal Deals are Just $5.99 By Michael Hemsworth | Published 2024-04-02 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/your-choice-meal-deals References: [restaurantmagazine](http://www.restaurantmagazine.com/krispy-krunchy-chicken-launches-your-choice-meal-deals/) & [krispykrunchy](https://www.krispykrunchy.com/)  The Krispy [Krunchy Chicken](https://www.trendhunter.com/trends/krispy-krunchy-chicken-1) Your Choice Meal Deals have been launched by the brand to provide customers with access to high-quality fare at a competitive price point. The meal deals boast three of the brand's signature products including the Cajun Chicken Sandwich, Three Tenders and Three Piece Bone-In Chicken, which each come with a side of wedges. The meal deals are priced at just $5.99 each and prioritize high-quality ingredients to ensure consumers can enjoy enhanced value. CEO Jim Norberg spoke on the Krispy Krunchy Chicken Your Choice Meal Deals saying, "Guests choose us as their go-to fried chicken destination because of our premium quality and the craveability of our food. Add in our incredible value and it’s a winning combo. Our freshly made, hand-breaded chicken is prepared with our proprietary Krispy Krunchy marinade. It’s got enough Cajun spices to make it interesting, but not enough to make it hurt.” ## Trend Insights (Trend Hunter) - Score: 1.4/10 - Popularity: 10% | Activity: 10% | Freshness: 23% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Customizable Meal Deals:** The customizable fried chicken deals offer a unique opportunity for personalization and enhanced value for customers. - **Focus on High-quality Ingredients:** The emphasis on high-quality ingredients presents a trend towards premium dining experiences at affordable price points. - **Proprietary Marinade Innovation:** The development of a proprietary marinade introduces a trend towards unique flavor profiles in fast-food offerings. ### Industries Being Reshaped - **Fast Food Industry:** The fast-food industry can leverage customizable meal deals to attract customers seeking personalized dining experiences. - **Restaurant Industry:** The restaurant industry can explore the trend of using high-quality ingredients to differentiate their offerings and increase perceived value. - **Food Technology Industry:** The food technology industry has an opportunity to innovate in creating proprietary marinades for unique and memorable flavor experiences. ## Related on Trend Hunter - [Inflation-Minded QSR Meal Deals](https://www.trendhunter.com/trends/your-choice-combo.md) - [Affordable Chicken Value Deals](https://www.trendhunter.com/trends/krispy-krunchy-chicken.md) - [Premium-Grade QSR Chicken Sandwiches](https://www.trendhunter.com/trends/cajun-chicken-sandwich.md) - [Premium QSR Cajun Sandwiches](https://www.trendhunter.com/trends/krispy-krunchy-chicken-1.md) - [App-Only QSR Meal Deals](https://www.trendhunter.com/trends/crispy-chicken-sandwich-meal.md) - [Extra-Crispy Snacking Nuggets](https://www.trendhunter.com/trends/krispy-krunchy-chicken-chicken-nuggets.md) - [Inflation-Fighting QSR Menus](https://www.trendhunter.com/trends/taste-of-kfc-deals.md) - [Lunchtime QSR Meal Promotions](https://www.trendhunter.com/trends/kfc-4.md) - [Expansive QSR Nugget Menus](https://www.trendhunter.com/trends/krystal-chicken-nuggets.md)