# Customizable Waterless Body Washes YouBodyCare Launched a First-to-Market Custom Subscription Box By Elena Rahman | Published 2021-10-05 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/youbodycare References: [happi](https://www.happi.com/contents/view_breaking-news/2021-10-04/youbodycare-introduces-waterless-body-wash-system/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed:+HappiBreakingNews) & [youbodycare](https://youbodycare.com/) YouBodyCare introduced the first-of-its-kind customizable [waterless body wash](https://www.trendhunter.com/trends/pristine) system for both men and women. The gender-inclusive system is dubbed the YouBodyCare Starter Kit subscription box. Users can customize their body wash scents by [mixing different scented essence packets](https://www.trendhunter.com/trends/jukebox). The subscription box kit enables a sense of individuality, allowing users to smell precisely how they want. Additionally, the system is eco-conscious in contrast to the traditional body washes, which contribute to the over one billion plastic bottles in landfills. The YouBodyCare Kit includes a YouBody Pod and five [customizable powdered essence packets](https://www.trendhunter.com/trends/hand-body-powder-wash). Users can subscribe to the service after going through a quiz to choose their preferred scented essences. The packets include superfood ingredients such as kelp, ginger, chia seed oil, and pomegranate seed oil. Image Credit: YouBodyCare ## Trend Insights (Trend Hunter) - Score: 5.7/10 - Popularity: 73% | Activity: 89% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Key Themes Behind This Trend - **Customizable Personal Care Products:** The trend towards customizable personal care products provides opportunities for disruptive innovations in the beauty and home goods industries. - **Waterless Personal Care Products:** The trend towards waterless personal care products provides opportunities for disruptive innovations in the beauty and sustainability industries. - **Subscription Box Services:** The trend towards subscription box services provides opportunities for disruptive innovations in the personal care and e-commerce industries. ### Where This Applies - **Beauty Industry:** The beauty industry can develop new customized personal care products and packaging that eliminate waste and are sustainable. - **Sustainability Industry:** The sustainability industry can focus on developing new waterless personal care products and reducing waste in traditional personal care packaging. - **E-commerce Industry:** The e-commerce industry can develop new subscription box services that integrate customization and personalization for the personal care market. ## Related on Trend Hunter - [Refillable Body Wash Products](https://www.trendhunter.com/trends/hard-body-wash.md) - [Sustainable Body Wash Products](https://www.trendhunter.com/trends/foaming-body-wash.md) - [Functional Fragrance Body Washes](https://www.trendhunter.com/trends/signature-scents-signature-actives.md) - [Customizable Beauty Brands](https://www.trendhunter.com/trends/the-body-lab.md) - [Masculine Refillable Soap Ranges](https://www.trendhunter.com/trends/bob-refillable-body-wash.md) - [Personal Care Cleansing Pods](https://www.trendhunter.com/trends/cleansing-pods.md) - [Powder-to-Gel Cleansers](https://www.trendhunter.com/trends/hand-body-powder-wash.md) - [Scented Body Cleansers](https://www.trendhunter.com/trends/evolvetogether.md) - [All-in-One Men's Skincare Duos](https://www.trendhunter.com/trends/mens-hair-and-body-wash.md)