# Clown Couture Runways THe Yoshio Kubo 2013 Spring/Summer Collection Features Bold Styling By Trenton Millar | Published 2012-10-24 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/yoshio-kubo-2013-springsummer References: [fuckingyoung.es](http://fuckingyoung.es/yoshio-kubo-springsummer-2013/) & [ykgf.jp](http://www.ykgf.jp/) The Yoshio Kubo 2013 Spring/Summer runway show displays a playful collection that is full of colors and patterns. Yoshio Kubo was inspired by sports for this collection. The styling of the models shows the [playful and fashion-forward attitude](https://www.trendhunter.com/trends/Anna-Suis-SpringSummer-2025) of the collection. Clown makeup, curled mustaches and pompadours are worn by the models, which is a funny nod to the ridiculousness of getting "dressed up." Despite the exaggerated styling, the Yoshio Kubo 2013 Spring/Summer collection is very wearable. Some pieces require a bit more confidence, but overall most pieces are interesting button-downs, shorts, blazers and tees. The exception to the wearability of the collection is the [double-breasted/single-breasted suit jacket](https://www.trendhunter.com/trends/ys-for-men-x-masses), which is very peculiar and stitched together. ## Trend Insights (Trend Hunter) - Score: 5.8/10 - Popularity: 81% | Activity: 86% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What Makes This Trend Stand Out - **Playful Fashion:** There is an opportunity for designers to create collections that embrace fun and playfulness in the fashion industry. - **Exaggerated Styling:** Fashion stylists can explore ways to incorporate exaggerated elements, such as clown makeup and curled mustaches, into their designs. - **Wearable Yet Unique Pieces:** Designers can create garments that are both practical and unique, offering consumers wearable fashion with a touch of individuality. ### Sectors Adopting This - **Fashion Design:** In the world of fashion design, there is an opportunity to push boundaries and embrace unconventional styling choices. - **Fashion Styling:** Fashion stylists can explore new ways to incorporate playful and exaggerated elements into their clients' looks, adding a fun twist to their outfits. - **Fashion Retail:** Retailers can cater to a market looking for wearable yet unique fashion pieces by stocking garments that balance practicality and individuality. ## Related on Trend Hunter - [Bright Color-Based Spring Fashion](https://www.trendhunter.com/trends/vowels-1.md) - [Experimental Fall Wardrobe](https://www.trendhunter.com/trends/khaotique-noir.md) - [Reconstructive Streetwear Series](https://www.trendhunter.com/trends/ys-for-men-x-masses.md) - [Cinematic Thriller-Inspired Runways](https://www.trendhunter.com/trends/jw-anderson-fw-2024.md) - [Archetypal Fashion Debuts](https://www.trendhunter.com/trends/la-famiglia-collection.md) - [Pixelated Runway Displays](https://www.trendhunter.com/trends/pixelated.md) - [Whimsical Spring Apparel](https://www.trendhunter.com/trends/Anna-Suis-SpringSummer-2025.md) - [Whimsical Couture Settings](https://www.trendhunter.com/trends/chanel-spring-summer-2026.md) - [Luxurious Spring-Ready Streetwear](https://www.trendhunter.com/trends/ambush-5.md)