# Baseball Bat-Like Aromatherapy The Yoshino Hinoki Diffuser is Geared Towards Stylish Men By Meghan Young | Published 2012-09-18 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/yoshino-hinoki-diffuser References: [hypebeast](http://hypebeast.com/2012/09/yoshino-hinoki-diffuser) & [shop.monocle](http://shop.monocle.com/yoshimo-hinoki-diffuser) The Yoshino Hinoki Diffuser offers masculine aromatherapy for the bachelor pad. Despite what many people might believe, not all men are the dirty pigs they are often made out to be. Along the same lines, women aren't the only ones who enjoy a nice-smelling home. This [simple and chic diffuser](https://www.trendhunter.com/trends/wellbeing-pods) keeps this in mind. Designed by Japanese aromatherapy company @Aroma for the magazine Monocle, the Yoshino Hinoki Diffuser is [oil-based](https://www.trendhunter.com/trends/aera-mini-diffuser). Made out of Hinoki wood, the design almost looks like a squat, cutoff baseball bat. It has been crafted in such a way that the oil seeps into the wood to emit a subtle scent throughout the living space it is placed in. It features notes of cedar wood, sandalwood and cardamom for a fresh and deep scent. ## Trend Insights (Trend Hunter) - Score: 0.7/10 - Popularity: 2% | Activity: 11% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Key Themes Behind This Trend - **Masculine Aromatherapy:** Creating aromatherapy products specifically designed for men, challenging traditional gender stereotypes. - **Simplistic Diffuser Design:** Designing diffusers with minimalist aesthetics, appealing to the modern consumer. - **Natural Fragrance Materials:** Using natural ingredients such as Hinoki wood, cedar wood, sandalwood, and cardamom for a more authentic and organic fragrance experience. ### Where This Applies - **Aromatherapy:** Innovating the aromatherapy industry by catering to the male market and offering unique scent options. - **Home Decor:** Bringing a stylish and masculine touch to home decor through the use of aesthetically pleasing aromatherapy diffusers. - **Woodworking:** Exploring innovative designs and materials, like Hinoki wood, to create functional and visually appealing home fragrance products. ## Related on Trend Hunter - [Artful Aromatic Diffusers](https://www.trendhunter.com/trends/wooden-diffuser.md) - [Electricity-Free Scent Diffusers](https://www.trendhunter.com/trends/wood-diffuser.md) - [Bonfire Wooden Diffuser Sets](https://www.trendhunter.com/trends/aroma-de-camp.md) - [Blocky Smart Aromatherapy Diffusers](https://www.trendhunter.com/trends/man-ban.md) - [Meditative Aroma Diffusers](https://www.trendhunter.com/trends/powered-aroma-diffuser.md) - [Toy-Like Aroma Diffusers](https://www.trendhunter.com/trends/diptyque-culbuto.md) - [Nature-Inspired Aroma Diffusers](https://www.trendhunter.com/trends/forrest-scent-diffuser.md) - [Sensory Home Diffusers](https://www.trendhunter.com/trends/aroma-diffuser-1.md) - [Luxurious Stress-Free Diffusers](https://www.trendhunter.com/trends/stressfree-diffuser.md)