# Collab Monochrome Lifestyle Apparel Levi's Fresh and Yolande Macon Join Forces on a Capsule By Amy Duong | Published 2022-05-06 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/yolande-macon References: [highsnobiety](https://www.highsnobiety.com/p/levis-fresh-monochrome-heaven/) [Levi's Fresh](https://www.trendhunter.com/trends/stssy-and-levis-1) works in collaboration with Yolande Macon on the special Fresh Produce collection that stems from a sustainable angle. It is inspired by the goal to create an [eco-friendly approach](https://www.trendhunter.com/trends/mango-jeans) of using color by turning their attention to fresh fruits and vegetables. This creates a palette full of earthy hues -- the plant-based dyes are processed by water-saving finishing techniques. Altogether, it results in a range of easy-to-wear designs including bright shades of yellow, lavender, and peach. This arrives in the silhouettes of sweaters, shorts, button-up tops, and more. Macon talks about the inspiration behind the capsule, stating that “Spring represents freshness and new beginnings to me. I feel like I can conquer anything in Levi's® Fresh pastel palette.” Image Credit: Highsnobiety ## Trend Insights (Trend Hunter) - Score: 3.2/10 - Popularity: 53% | Activity: 31% | Freshness: 12% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) ## Key Themes ### Why This Trend Is Growing - **Eco-friendly Color Palette:** The use of plant-based dyes in fashion designs creates an opportunity for sustainable and environment-friendly color palettes. - **Collaborative Capsule Collections:** Collaboration between fashion brands and designers to produce limited edition designs creates innovative product offerings that appeal to a variety of customers. - **Plant-based Finishing Techniques:** The use of water-saving plant-based finishing techniques in fashion production is a disruptive innovation opportunity that can reduce water consumption in the industry. ### Industries Being Reshaped - **Fashion Industry:** The use of sustainable, eco-friendly materials and production techniques in fashion creates an opportunity for disruption in the industry. - **Design Industry:** Collaborative design projects between brands and designers create a disruption in the design industry by producing unique and innovative products. - **Sustainable Industry:** The use of eco-friendly materials and production techniques in the fashion industry can disrupt the sustainable industry by reducing waste and environmental impact. ## Related on Trend Hunter - [Oversized Collaborative Streetwear](https://www.trendhunter.com/trends/awake-ny-and-levis.md) - [Graphic Garment-Dyed Streetwear](https://www.trendhunter.com/trends/stssy-and-levis-1.md) - [Juxtaposing Artful Denim Capsules](https://www.trendhunter.com/trends/levis-and-kenzo.md) - [Collaborative Dark Minimalist Capsules](https://www.trendhunter.com/trends/levis-and-jjjjound.md) - [Co-Branded Californian Streetwear](https://www.trendhunter.com/trends/levis-x-stussy.md) - [Collaborative Fashion Denim Collections](https://www.trendhunter.com/trends/cobranded-jeans.md) - [Bold Denim Collections](https://www.trendhunter.com/trends/bold-denim-collections-levis-and-adsb-andersson-bell-join-forces-to-reimagi.md) - [Brand-Collaborative Denim Staples](https://www.trendhunter.com/trends/lulus.md) - [Workwear Reinvented Capsules](https://www.trendhunter.com/trends/levis-x-kiko-kostadinov.md)