# Crotch-Focused Menswear The Yoko Ono Menswear Line is Full of Eccentric Styles By Jonathon Brown | Published 2012-12-27 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/yoko-ono-menswear References: [incrediblethings](http://www.incrediblethings.com/style-and-gear/yoko-onos-fugly-fashion-line-for-men/) & [gawker](http://gawker.com/5963953/yoko-onos-opening-ceremony-fashion-line-is-for-men-who-want-hands-any-hands-on-their-balls) The new Yoko Ono menswear line will have men feeling frisky at all times. This bizarre collection from the wife of late music Legend John Lennon features several pieces with a hand printed near the crotch. Although this sort of collection seems specifically designed to be counter culture, it should get global, mainstream attention because of Ono's notoriety. The Yoko Ono [menswear collection](https://www.trendhunter.com/trends/ys-for-men-x-masses) starts off with a [pink fishnet shirt](https://www.trendhunter.com/trends/khaotique-noir) featuring cutout shoulders. The look is finished off with white pants that feature a stark black hand covering the entire crotch area. The collection also features a pair of white pants that include a little bum window in the back. It takes a certain type of security to wear pants like these. ## Trend Insights (Trend Hunter) - Score: 6.7/10 - Popularity: 94% | Activity: 99% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen) ## Key Themes ### What Makes This Trend Stand Out - **Eccentric Menswear:** Opportunity for disruptive innovation in the fashion industry to embrace eccentricity and uniqueness in menswear. - **Crotch-focused Fashion:** Opportunity for disruptive innovation in the fashion industry to create unique designs with a focus on crotch-area details and elements. - **Celebrity Fashion Lines:** Opportunity for disruptive innovation in the fashion industry to tap into the notoriety of celebrities and create unique fashion lines that gain mainstream attention. ### Sectors Adopting This - **Fashion:** The fashion industry has the opportunity for disruptive innovation to embrace and create unique, eccentric menswear designs that gain mainstream attention with a focus on crotch-area details. - **Celebrity Endorsement:** The celebrity endorsement industry has the opportunity for disruptive innovation to use the notoriety of celebrities to create unique fashion lines that cater to a specific niche of the market. - **Marketing and Advertising:** The marketing and advertising industry has the opportunity for disruptive innovation to use unique fashion collections and celebrity endorsements to create attention-grabbing campaigns that target a specific demographic. ## Related on Trend Hunter - [Iconic Rock Band-Inspired Menswear](https://www.trendhunter.com/trends/the-beatles-collection.md) - [Subculture-Themed Generational Fashion](https://www.trendhunter.com/trends/wildest-ones-yet.md) - [One-Legged Luxury Fashion Jeans](https://www.trendhunter.com/trends/onelegged-jean.md) - [Unique Footwear Designs](https://www.trendhunter.com/trends/john-fluevog.md) - [Dirty-Resembling Luxe Undergarments](https://www.trendhunter.com/trends/dirty-willy-underwear.md) - [Cinematic Thriller-Inspired Runways](https://www.trendhunter.com/trends/jw-anderson-fw-2024.md) - [Body Artwork-Inspired Fashion](https://www.trendhunter.com/trends/body-tattoo.md) - [Reconstructive Streetwear Series](https://www.trendhunter.com/trends/ys-for-men-x-masses.md) - [Sex-Positive Art Collections](https://www.trendhunter.com/trends/carne-bollente-3.md)