# Fitness-Focused Beauty Kits EiR NYC's Yoga Class Kit Includes a Natural Yoga Mat Cleaner By Jana Pijak | Published 2016-04-15 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/yoga-class-kit References: [shopspring](https://www.shopspring.com/lifestyle/home/products/2775239) & [eirnyc](http://www.eirnyc.com/) EiR NYC's Yoga Class Kit is designed to appeal to eco-conscious fitness fans. The brand's care package includes artisanal products that are simultaneously sustainable for those who lead an active lifestyle. This three-piece yoga class kit consists of a natural mat cleaner, enriching body oil and a roll-on solution that is designed to soothe inflammation after a tough workout. Serious fitness fans will fall in love with this product collection thanks to its natural materials and synthetic-free consistency. While EiR's NYC Fresh Eir mat sanitizer is organic and naturally scented, the brand's body oil is an after-shower treatment that leaves skin looking brighter and firmer after use. Those looking to treat soreness can try out EiR NYC's roll-on solution that also boasts a refreshing scent while kicking inflammation and pain to the curb. ## Trend Insights (Trend Hunter) - Score: 2.0/10 - Popularity: 45% | Activity: 6% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) ## Key Themes ### Why This Trend Is Growing - **Eco-conscious Fitness Products:** Disruptive innovation opportunity: Develop sustainable and natural fitness products that appeal to environmentally conscious consumers. - **Synthetic-free Beauty Solutions:** Disruptive innovation opportunity: Create synthetic-free beauty products that offer effective solutions for fitness enthusiasts. - **Post-workout Relief Kits:** Disruptive innovation opportunity: Design all-in-one kits that provide post-workout relief and recovery for fitness enthusiasts. ### Industries Being Reshaped - **Natural Beauty Products:** Disruptive innovation opportunity: Introduce natural and eco-friendly beauty products targeting fitness and wellness communities. - **Sustainable Fitness Accessories:** Disruptive innovation opportunity: Develop sustainable and eco-conscious yoga and fitness accessories. - **Post-workout Recovery Solutions:** Disruptive innovation opportunity: Create innovative products that promote post-workout recovery and pain relief for fitness enthusiasts. ## Related on Trend Hunter - [Colorful Fitness Kits](https://www.trendhunter.com/trends/fit-kit.md) - [Post-Gym Skincare Routines](https://www.trendhunter.com/trends/postgym-skincare.md) - [Muscle Recovery Self-Care Collections](https://www.trendhunter.com/trends/muscle-recovery-selfcare.md) - [Wellness-Inspired Lifestyle Boxes](https://www.trendhunter.com/trends/new-you-winter-box.md) - [Post-Class-Focused Wellness Campaigns](https://www.trendhunter.com/trends/sweat-it-out.md) - [Space-Conscious Exercise Kits](https://www.trendhunter.com/trends/home-fitness-kit.md) - [Skin-Rejuvenating On-The-Go Self-Care Solutions](https://www.trendhunter.com/trends/glow-rescue-kit.md) - [Minimalist Pilates Essential Kits](https://www.trendhunter.com/trends/pilates-essential-kit.md) - [Essential Oil Cleaning Kits](https://www.trendhunter.com/trends/essential-oil-home-cleaning.md)