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# VR Retirement Announcements
Elton John's Yellow Brick Road Tour is Anticipated With a VR Video

By Alyson Wyers | Published 2018-01-28 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/yellow-brick-road-tour
References: [venturebeat](https://venturebeat.com/2018/01/28/elton-john-announces-his-final-tour-with-a-vr-video/) & [youtu.be](https://youtu.be/9r6NI9m_IxM)

Iconic entertainer Elton John recently announced via livestream that he will be retiring after hitting the road one last time on the Follow the Yellow Brick Road Tour. The very-last-ever farewell tour announcement was also accompanied by a VR video produced by the Spinifex Group.

The Follow the Yellow Brick Road Tour will be a three year-long event beginning this September. The 360 degree video showcases highlights of Elton John's career over the past 5 plus decades, including epic tunes like Rocket Man and Your Song. It's something fervent fans and the average person can both enjoy. Best suited for Google Cardboard or Google Daydream for VR180, the Youtube-supported 34 minute video can also be viewed on desktop browsers with Chrome, MS Edge or Opera.

## Trend Insights (Trend Hunter)

- Score: 0.7/10
- Popularity: 5% | Activity: 8% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Celebs](https://www.trendhunter.com/celebs)

## Key Themes

### What Makes This Trend Stand Out

- **Virtual Reality Retirement Experiences:** There is an opportunity to create immersive VR experiences to commemorate a person's retirement.
- **Livestreaming Retirement Announcements:** Livestreaming retirement announcements can create anticipation and engagement for fans and followers.
- **360 Degree VR Tours:** Virtual reality tours can be created to showcase the highlights of a person's career or life.

### Sectors Adopting This

- **Entertainment:** The entertainment industry can leverage VR technology to enhance retirement experiences and engage fans.
- **Technology:** The technology sector can develop livestreaming platforms and VR applications for retirement announcements and experiences.
- **Tourism:** The tourism industry can use VR to create immersive virtual tours of notable individuals or landmarks for retirement or tribute purposes.

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