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# Bright Summer Footwear
adidas Recently Released the Yeezy 700 V3 'Fade Carbon'

By Bryce Mason | Published 2022-04-22 | Updated 2022-04-29 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/yeezy-fade-carbon
References: [sneakernews](https://sneakernews.com/2022/04/18/adidas-yeezy-700-v3-fade-carbon-gw1814-release-date/)

Sneakerheads were able to get their first look at the bright magenta adidas Yeezy 700 v3 'Fade Carbon' this week. The 700 collections are making a return for Spring/Summer 2022 with a brand new colorway we are yet to see anything like.

Fans can expect to see this mauve and bright magenta shoe to be available at the end of May. This shoe offers a much different look compared to other kicks in the v3 line. Many are calling this color option an upgrade. The sophisticated and vibrant scheme makes this suitable for both men and women as well as all ages.

adidas confirmed the pair will drop on May 21, 2022, with Yeezy Supply and Yeezy retailers.

Image Credit: Yeezy

## Trend Insights (Trend Hunter)

- Score: 3.6/10
- Popularity: 50% | Activity: 45% | Freshness: 12%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### What Makes This Trend Stand Out

- **Bright Summer Footwear:** The popularity of brightly colored footwear in the summer season is trending, providing an opportunity for fashion companies to invest in unique and eye-catching designs.
- **Resurgence of Adidas 700 Collections:** The return of the Adidas 700 collections offers an opportunity for sneaker companies to create new and unique versions of popular sneaker models.
- **Unisex Sneaker Designs:** The release of a shoe suitable for both men and women provides an opportunity for fashion companies to capitalize on the trend of gender-neutral designs.

### Sectors Adopting This

- **Fashion:** The trend towards bright and unconventional colors in footwear can provide a disruptive opportunity for fashion companies to create innovative and eye-catching designs.
- **Footwear:** The return of the Adidas 700 collections and the popularity of unique and vibrant colors in footwear provides an opportunity for companies to develop new and exciting sneaker models.
- **Retail:** The strong hype surrounding the release of the Adidas Yeezy 700 v3 'Fade Carbon' offers a disruptive opportunity for retailers to capitalize on the shoe's popularity and create a unique shopping experience.

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