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# Dragon-Inspired Personal Care Collections
Lush Launches a Year of the Dragon-Inspired Collection

By Kalin Ned | Published 2024-01-16 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/year-of-the-dragoninspired1
References: [weare.lush](https://weare.lush.com/press-releases/ignite-your-inner-power-with-lush-this-2024-lunar-new-year/)

![Dragon-Inspired Personal Care Collections](https://cdn.trendhunterstatic.com/thumbs/523/year-of-the-dragoninspired1.jpeg)

Lush celebrates the Lunar New Year with a stunning Year of the Dragon-inspired personal care collection. The product line-up includes the Inner Dragon Bath Bomb, the Blooming Dragon Gift Set, and the Wild Spirit Knot Wrap. The aesthetic seeks to embody the essence of dragons for a year of confidence and prosperity. Lush, committed to diverse and authentic voices, created this range through its 'Co-Create' Program, promoting diversity, inclusion, equity, and belonging.

The Inner Dragon Bath Bomb is certainly a highlight of the Year of the Dragon-inspired personal care collection. Crafted in collaboration with Lush Japan, the product incorporates ginger powder for warmth and a citrusy fragrance. The Blooming Dragon Gift Set, on the other hand, includes the Inner Dragon Bath Bomb and the Celebrate Shower Gel with a lime and sweet wild orange scent. Designed by Hong Kong artist Bao Ho, the packaging is made from 100% recycled materials. Finally, the Wild Spirit Knot Wrap—also designed by Bao Ho, symbolizes the untamed energy of the Lunar New Year. This Year of the Dragon-inspired product is crafted from 100% organic cotton by artisans at Re-Wrap in India.

Image Credit: Lush

## Trend Insights (Trend Hunter)

- Score: 6.0/10
- Popularity: 93% | Activity: 68% | Freshness: 20%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### What Makes This Trend Stand Out

- **Dragon-inspired Personal Care Collections:** Lush celebrates the Lunar New Year with a stunning Year of the Dragon-inspired personal care collection.
- **Inner Dragon Bath Bomb:** The Inner Dragon Bath Bomb incorporates ginger powder for warmth and a citrusy fragrance.
- **Blooming Dragon Gift Set:** The Blooming Dragon Gift Set includes the Inner Dragon Bath Bomb and the Celebrate Shower Gel with a lime and sweet wild orange scent.

### Sectors Adopting This

- **Personal Care:** The Dragon-Inspired Personal Care Collections by Lush offer a unique and festive twist on traditional personal care products.
- **Packaging:** The packaging for the Blooming Dragon Gift Set is made from 100% recycled materials, showcasing sustainable practices in the industry.
- **Textile:** The Wild Spirit Knot Wrap is crafted from 100% organic cotton by artisans, highlighting the potential for ethical and eco-friendly textile production.

## Related on Trend Hunter

- [Celebratory Bathroom Collections](https://www.trendhunter.com/trends/lushs-limitededition-lunar-new-year-collection.md)
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- [Lunar Celebration Candies](https://www.trendhunter.com/trends/year-of-the-dragon-collection.md)
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- [Seasonal New Year-Inspired Apparel](https://www.trendhunter.com/trends/lululemon-1.md)
- [Calligraphy-Covered New Year Fragrances](https://www.trendhunter.com/trends/diptyque-lunar-new-year.md)
