# $6000 Sod The Yankees & Steiner Sports Auction Everything from Grass to Bricks By Rachel | Published 2009-05-28 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/yankees-steiner-sports-auction References: [thebachelorguy](http://www.thebachelorguy.com/win-a-piece-of-the-original-yankee-stadium.html) & [steinersports](http://www.steinersports.com/ssm/control/bronxfinal) To the dismay of old-school [Yankee](https://www.trendhunter.com/trends/sports-streaming-apps) lovers, the original stadium was recently closed. To ease the pain, they're selling everything from bricks to freeze-dried grass for [sports fans to own](https://www.trendhunter.com/trends/infinite-auctions). Stadium seating is up for grabs, as well as strips of grass. You can even choose if you want a small patch of grass, or even the long stretch between first and second base. But be warned, that length of grass will cost you $6000. **Implications** - When a devoted fanbase is cultivated by a product or personality, the followers are generally willing to pay for memorabilia at a huge premium. Businesses who have access to such memorabilia should be more inclined to sell them to their followers -- this would not only net impressive profits, but could act as a powerful publicity move. ## Trend Insights (Trend Hunter) - Score: 1.3/10 - Popularity: 21% | Activity: 11% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Sports](https://www.trendhunter.com/sports) ## Key Themes ### What Makes This Trend Stand Out - **Sports Memorabilia Sales:** Businesses with access to sporting memorabilia should consider selling to their fanbase to increase profits and generate positive publicity. - **Online Auctions for Sporting Goods:** The rise of online auctions provides an opportunity for businesses to reach a wider audience with their memorabilia offerings. - **Innovative Ways to Monetize Fan Engagement:** Exploring creative ways to monetize fan engagement, such as selling sports memorabilia, can lead to increased profits and deeper connections with customers. ### Sectors Adopting This - **Sports Merchandise Industry:** The sports merchandise industry can benefit from selling unique and coveted memorabilia items to fans. - **Online Retail Industry:** Online retailers can tap into the sports memorabilia market by offering a platform for fans to buy and sell items. - **Sports Marketing Industry:** The sports marketing industry can help teams and businesses monetize fan engagement by creating campaigns around unique memorabilia offerings. ## Related on Trend Hunter - [Baseball-Inspired High-End Loafers](https://www.trendhunter.com/trends/blackstock-weber3.md) - [Branded Long-Term Sports Partnerships](https://www.trendhunter.com/trends/new-york-red-bulls.md) - [Stadium-Themed Vacation Rentals](https://www.trendhunter.com/trends/pensacola-blue-wahoos.md) - [Crystal-Covered Baseball Caps](https://www.trendhunter.com/trends/47-brand-x-swarovski-x-new-york-yankees-hat.md) - [Collectible Baseball Figurines](https://www.trendhunter.com/trends/ghostwrite-x-mlb-game-face.md) - [Commemorative Snow Pints](https://www.trendhunter.com/trends/football-memorabilia.md) - [Winning Lawn Care Kits](https://www.trendhunter.com/trends/ultimate-game-day-kit.md) - [Highly Anticipated Basketball-Themed Auctions](https://www.trendhunter.com/trends/infinite-auctions.md) - [Hot Dog-Themed Baseball Fan Merch](https://www.trendhunter.com/trends/canadian-baseball-fans.md)