# Bitten Juice Bottles YAN's Juice Packaging is Inspired by a Bite Taken Out of an Apple By Laura McQuarrie | Published 2017-10-27 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/yan-juice References: [thedieline](http://www.thedieline.com/blog/2017/10/2/yan) & [sisnatural.am](http://sisnatural.am/en/products/yanjuice-all) The vibrant packaging for the YAN juice brand was created by Backbone Branding, which created a distinctive look for the [glass bottles](https://www.trendhunter.com/trends/bottle-and-packaging-redesign) inspired by a bite taken out of an apple. As well as making for a prominent detail on the front of the glass bottle, this design feature can also be spotted on the sides and bottom of the slender containers. In addition to providing a pleasing visual detail that conveys the freshness of the [fruit and vegetable-based beverages](https://www.trendhunter.com/trends/youce-by-vaihinge), this shapely design also helps to conserve both container and shelf space. YAN's packaging was recently refreshed with [recycled paper labels](https://www.trendhunter.com/trends/yop-bottles) adorned with lightweight calligraphic text. Some of the unique varieties from the brand include organic Wild Rose Hip Infusion and cold-pressed Pure Wild Pomegranate. ## Trend Insights (Trend Hunter) - Score: 3.0/10 - Popularity: 52% | Activity: 29% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Why This Trend Is Growing - **Distinctive Packaging Design:** There is an opportunity for brands to create unique packaging designs that stand out and convey freshness. - **Recycled and Sustainable Packaging:** Brands can explore using recycled materials and sustainable packaging options to appeal to environmentally conscious consumers. - **Innovative Labeling Techniques:** Brands can experiment with lightweight calligraphic text and other innovative labeling techniques to enhance product appeal. ### Industries Being Reshaped - **Beverage Packaging:** In the beverage industry, there is a disruptive innovation opportunity to create visually appealing and space-saving packaging designs. - **Food and Beverage:** The food and beverage industry can explore packaging options that incorporate recycled materials and highlight sustainability. - **Graphic Design and Printing:** There is an opportunity for graphic design and printing industries to develop new labeling techniques that enhance the visual appeal of packaging. ## Related on Trend Hunter - [Refreshed Food Packaging Designs](https://www.trendhunter.com/trends/north-coast-organic.md) - [Vibrant Summer Packaging Designs](https://www.trendhunter.com/trends/first-harvest-green-tea.md) - [Eye-Catching Fruit Cups](https://www.trendhunter.com/trends/dole-sunshine-company-packaging.md) - [Vibrant Organic Product Branding](https://www.trendhunter.com/trends/fruit-bliss.md) - [Reformed Yogurt Packagings](https://www.trendhunter.com/trends/nomadic-greiner-packaging.md) - [Ergonomic Eco-Friendly Drink Packaging](https://www.trendhunter.com/trends/tetra-prisma-aseptic-300-edge.md) - [Interactive Fruit Juice Packaging](https://www.trendhunter.com/trends/jus-de-fruits-caraibes.md) - [Modernized Eco Beverage Packaging](https://www.trendhunter.com/trends/aroma-bottle.md) - [Colorful Kombucha Branding](https://www.trendhunter.com/trends/colorful-kombucha-branding.md)