# Delicately Dewy Editorials This Photo Shoot By Yakovlev And Aleeva Features Fresh-Faced Models By Anne Booth | Published 2013-09-04 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/yakovlev-and-aleeva References: [behance.net](http://www.behance.net/gallery/Intermezzo/10592129) Yakovlev and Aleeva, photographer and art director, recently came together to collaborate on a beautiful fashion shoot. The [nude and white clothing](https://www.trendhunter.com/trends/jiyongkim-fw25) paired with the elegant backdrops make for stunning shots. The models stare into the camera with seductive eyes and [red lips](https://www.trendhunter.com/trends/la-beaut-louis-vuitton-campaign) bringing a sensual feel to the entire editorial. The mirror in the background plays with the connection the model has with the audience. In one photo, the model has her back turned towards us but we can still see her glaring from the mirror. Therefore, the gaze is never lost. With statues, [vintage wallpaper and royal decorations](https://www.trendhunter.com/trends/wild-rose-sparrow), we can also get lost in the background. Everything has a vintage feel to it as the models look almost royal or aristocratic. This shoot makes us feel as if we are living through the models, where they seem lost even with their luxuries. ## Trend Insights (Trend Hunter) - Score: 4.3/10 - Popularity: 86% | Activity: 34% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography) ## Key Themes ### Why This Trend Is Growing - **Luxury Minimalism:** High-end fashion brands can create stunning editorials that are stripped down to the basics, creating a bold and impactful campaign. - **Interactive Editorial Content:** Fashion publications can use editorial shoots as a platform for interactive storytelling, allowing the audience to engage with the content in a more immersive way. - **Virtual Wardrobe Try-on:** Online clothing retailers can incorporate augmented reality technology to create virtual try-on experiences that allow customers to see how clothes look on models before buying. ### Industries Being Reshaped - **Fashion:** Fashion brands can use these types of editorials to showcase their clothing and create a high-end, luxurious image in the minds of consumers. - **Publishing:** Publishing companies can create engaging online content that goes beyond traditional static images and keep readers interested in their brand. - **Augmented Reality:** Companies that specialize in AR technology can partner with fashion retailers to create virtual try-on experiences that provide more convenience for customers and increase online purchases. ## Related on Trend Hunter - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Statement-Making Fall Collections](https://www.trendhunter.com/trends/auteur-studios-fall-2025.md) - [Restyled Cinematic Makeup Campaigns](https://www.trendhunter.com/trends/il-pranzo-campaign.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Refined Vintage Militaristic Fashion](https://www.trendhunter.com/trends/studio-nicholson-fw25.md) - [Monochrome Fashion Campaigns](https://www.trendhunter.com/trends/jiyongkim-fw25.md) - [Liberating Lingerie Collections](https://www.trendhunter.com/trends/zhilyova.md) - [Dreamy Apparel Collections](https://www.trendhunter.com/trends/frankies-bikinis-keepsakes-collection.md)