# Yak Wool Base Layers Kora's Business Model is Designed to Support Communities in Tibet By Kalin Ned | Published 2019-05-22 | Social Good Source: Trend Hunter, https://www.trendhunter.com/trends/yak-wool-base-layer References: [kora.net](https://www.kora.net) Kora is a brand that makes durable and functional yak wool base layers available to consumers. Recognized as "the first company to develop this astonishing fiber into [high-performance technical fabrics for outdoor adventurers](https://www.trendhunter.com/trends/kathmandus-aw25-heritage-collection)," the collection draws inspiration from Himalayan nomads. Kora has an extensive range of products that can ensure the comfort of consumers during a variety of activities. The company makes yak wool base layers available for both men and women, as well as a number of [accessories](https://www.trendhunter.com/trends/arty-knitwear), including the Shola 230 Esker Hat, the Upside Down Sock and the Shola 230 Tarn Gaiter. In addition, Kora is recognized for something else besides its high-performing offerings. The company is dedicated to supporting local communities in Tibet, providing them with opportunities, profits that will benefit the farmers, and ensure a sustainable work environment. ## Trend Insights (Trend Hunter) - Score: 1.8/10 - Popularity: 19% | Activity: 27% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Social Business](https://www.trendhunter.com/socialbusiness) ## Key Themes ### What Makes This Trend Stand Out - **Yak Wool Performance Apparel:** Opportunity for disruption in the outdoor apparel industry with natural, sustainable, and high-performing materials. - **Community-focused Business Models:** Opportunity for disruption in various industries by integrating social and environmental responsibility into business strategies. - **Innovative Natural Fiber Development:** Opportunity for disruption in the textile industry by exploring new, sustainable, and functional natural fibers. ### Sectors Adopting This - **Outdoor Apparel:** Yak wool base layers and related products cater to the growing demand for sustainable and high-performing outdoor apparel. - **Social Impact Enterprises:** Kora's business model can serve as a reference for enterprises seeking to integrate social responsibility into their operations. - **Textile Manufacturing:** The development and utilization of yak wool as a natural fiber can disrupt the traditional textile manufacturing industry. ## Related on Trend Hunter - [High-Performance Merino Wool Apparel](https://www.trendhunter.com/trends/nuyarn-technology.md) - [Ethical Merino Wool Clothing](https://www.trendhunter.com/trends/knit-kite-jacket.md) - [Merino-Based Adventure Apparel](https://www.trendhunter.com/trends/icebreaker-1.md) - [Midweight Base Layers](https://www.trendhunter.com/trends/terramar-thermolator-20.md) - [Sustainable Merino Wool Apparel](https://www.trendhunter.com/trends/innovative-tech-merino-collection.md) - [Sustainable Knitwear Ranges](https://www.trendhunter.com/trends/native-regenerative-wool.md) - [Heritage-Inspired Outdoor Apparel](https://www.trendhunter.com/trends/kathmandus-aw25-heritage-collection.md) - [Alpaca Wool Fleece Sweaters](https://www.trendhunter.com/trends/pakacloud-fleece.md) - [Sleek Outdoor Recreational Gear](https://www.trendhunter.com/trends/greater-zion.md)