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# Yahoo's YouTube Killer
Yahoo Live Now Active

By Going Like Sixty | Published 2008-02-09 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/yahoo-live-now-active
References: [yliveblog](http://www.yliveblog.com/)

Six people have quietly launched [Yahoo Live](https://www.trendhunter.com/trends/yahoo-creative). This experiment comes from the [Google](https://www.trendhunter.com/trends/youtube1) competitor, but with a very small team of testers, will they be able to correctly evaluate if the [YouTube](https://www.trendhunter.com/trends/live-qa) competitor will meet market demands?

With the new service, Yahoo provides all the back end support allowing anyone to webcast a production. Aimed squarely at Youtube.com, Yahoo Live wants you to offer the experience of being able to react to fan feedback.

## Trend Insights (Trend Hunter)

- Score: 2.1/10
- Popularity: 17% | Activity: 38% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Internet](https://www.trendhunter.com/internet)

## Key Themes

### Why This Trend Is Growing

- **Live Webcasting:** Opportunity for businesses to offer interactive and real-time content to engage with their audience through live webcasting.
- **Competing with Youtube:** Chance for companies to develop their own video sharing platforms that can rival YouTube in terms of features and user experience.
- **Social Interaction in Content Creation:** Possibility for brands to incorporate fan feedback and interactivity into their content creation process to enhance user engagement.

### Industries Being Reshaped

- **Media and Entertainment:** Potential for media companies to expand their reach and engage with audiences by incorporating live webcasting into their content strategies.
- **Technology:** Opportunity for tech companies to develop innovative video streaming and webcasting solutions to support businesses in offering interactive content experiences.
- **Marketing and Advertising:** Potential for marketers to leverage live webcasting and interactive content to create immersive brand experiences and drive customer engagement.

## Related on Trend Hunter

- [Live Streaming Blog Features](https://www.trendhunter.com/trends/livebox.md)
- [Creator-Focused Q&A Features](https://www.trendhunter.com/trends/live-qa.md)
- [Streaming Service-Backed Games](https://www.trendhunter.com/trends/playables.md)
- [Newsletter Livestreaming Integrations](https://www.trendhunter.com/trends/substack-5.md)
- [Streaming Service Emoticons](https://www.trendhunter.com/trends/youtube-4.md)
- [Community-Building Social Features](https://www.trendhunter.com/trends/communities.md)
- [Open-Source Live-Stream Websites](https://www.trendhunter.com/trends/glimesh.md)
- [Multi-Service Streaming Apps](https://www.trendhunter.com/trends/youtube-3.md)
- [Media Platform Launch Sounds](https://www.trendhunter.com/trends/launch-sound.md)
