# Interactive Street Theatrics This Astounding Theater Project by Xtnt Mirrors Google Street View By Rebecca Byers | Published 2015-03-31 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/xtnt References: [popupcity.net](http://popupcity.net/theater-google-street-view-style/) & [streetreview.eu](http://streetreview.eu/node/36?&h=174.4&p=5.2&f=90) European urban theater group Xtnt recently completed a painstakingly detailed and stunningly executed performance piece inspired by Google Street View. The result is an interactive augmented reality-like experience that takes users through the current [European Capital of Culture](https://www.trendhunter.com/trends/Dawn-Aerospace), Mons, Belgium. The Xtnt project involved an astonishing 900 people, 42 streets and ten-kilometers of photography. Each shot was set up to appear as an organic bit of organized chaos that was recorded on a single 360-degree camera mounted atop a car, in true Google Street View-style. The incredible cross-disciplinary effort from Xtnt is like watching a massive one-shot film along the lines of 'Russian Ark,' and is a stunning collaborative project that incorporates technology, art and performance, while challenging traditional models of theater. ## Trend Insights (Trend Hunter) - Score: 5.6/10 - Popularity: 72% | Activity: 87% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Multimedia](https://www.trendhunter.com/multimedia) ## Key Themes ### What's Driving This Trend - **Augmented Reality Collaborations:** There is an opportunity for technology and performance art to collaborate seamlessly producing ongoing hybrid performances. - **Interactive Theater Experiences:** There is a growing demand for immersive theater experiences, which allow the audience to participate and interact with the performance to create a unique experience. - **360-degree Cinema:** 360-degree filming presents new opportunities for filmmakers to create one-shot films and craft more compelling cinema experiences. ### Who This Affects Most - **Performing Arts:** Utilizing technology can help theater companies create innovative productions, increasing viewer engagement and potentially growing their audience. - **Film and Cinema:** Producing one-shot films using 360-degree filming could offer unique cinema experiences that draw in a wider audience. - **Digital and Creative Technology:** There are new opportunities in bridging art and technology to create interactive augmented reality-like experiences for both entertainment and practical use in media and advertising. ## Related on Trend Hunter - [Statement Street Art](https://www.trendhunter.com/trends/surreal-street-art-1.md) - [Spooky Street Ad Experiences](https://www.trendhunter.com/trends/fanta-halloween-projection.md) - [Digital Audio-Visual Exhibitions](https://www.trendhunter.com/trends/audiovisual-exhibition.md) - [Immersive Public Art Installations](https://www.trendhunter.com/trends/immersive-public-art-installation.md) - [Boundary-Pushing AR Outdoor Exhibitions](https://www.trendhunter.com/trends/this-is-me-this-is-us.md) - [Digital Expo Exhibitions](https://www.trendhunter.com/trends/after-utopia.md) - [Interactive Mountain Oracles](https://www.trendhunter.com/trends/whispering-mountains.md) - [Reflective Hemispherical Theater Stages](https://www.trendhunter.com/trends/ball-theater.md) - [Performance-Driven Public Installations](https://www.trendhunter.com/trends/fourth-wall.md)