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# Movie Franchise-Themed Streetwear
XLARGE Japan Works on a Capsule with The Fast and the Furious

By Amy Duong | Published 2021-01-27 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/xlarge-japan
References: [hypebeast](https://hypebeast.com/2021/1/xlarge-fast-and-the-furious-collaboration-release-info)

XLARGE [Japan](https://www.trendhunter.com/trends/dickies-and-mastermind-japan) works in collaboration with The Fast and The Furious franchise on a collection of apparel designs for the season. The duo remain simplistic in design as the silhouettes include hoodies, long sleeve shirts, and pocket tees in a color palette of black and white.

These palettes are detailed with minimal branding details and some prints of captured scenes from the different The Fast and the Furious films. One of the pieces see Vin Diesel as Dom Toretto printed on a hoodie in full throttle race mode. The pocket are detailed on the front side of the chest and have prints of Suki from the second movie on the back. The long sleeve also features scenes including characters such as Twinkie and Sean Boswell.

Image Credit: XLARGE Japan

## Trend Insights (Trend Hunter)

- Score: 5.3/10
- Popularity: 91% | Activity: 59% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture)

## Key Themes

### What's Driving This Trend

- **Movie Franchise-themed Streetwear:** Opportunities for clothing brands to collaborate with popular movie franchises to create limited edition apparel collections.
- **Minimalist Design for Streetwear:** Disruptive innovation opportunities for clothing brands to create sleek and simplistic designs with minimal branding.
- **Printed Scenes on Apparel:** Opportunities for clothing brands to feature scenes from movies on their apparel designs to appeal to fans.

### Who This Affects Most

- **Fashion Industry:** Clothing brands can explore opportunities to collaborate with movie franchises and incorporate unique designs into their product lines.
- **Entertainment Industry:** Movie franchises can explore collaborations with clothing brands to extend their reach and monetize merchandise.
- **Marketing and Advertising Industry:** Opportunities for marketing and advertising agencies to explore unique collaborations and brand partnerships between clothing and entertainment industries.

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