# Hip-Hop Race Cars The N.W.A Biopic Inspired a 'Straight Outta Compton' Nascar Xfinity Series By Cadhla Gray | Published 2015-08-10 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/xfinity-series References: [blackflag.jalopnik](http://blackflag.jalopnik.com/not-even-nascar-forgot-about-dre-1722448085) NASCAR driver Tomy Drissi is coming out with a 'Straight Outta Compton' race car for the Xfinity series. Inspired by the hip-hop group [N.W.A.'s](https://www.trendhunter.com/trends/straight-outta-crumpton) upcoming biopic, Drissi's car will have the movie's title and release date plastered across its body. While it may seem like an unlikely partnership, [race cars and hip hop](https://www.trendhunter.com/trends/3000gt-vr4) actually do have more in common than just scantily clad females. The partnership of NASCAR and hip-hop can be seen growing in the past couple of years. For instance, 50 Cent teamed up with Swan Racing to promote Beats-by-Dre in 2014 and J. Cole appeared on the February 2015 issue of ESPN Magazine with [NASCAR driver Dale Earnhardt Jr](https://www.trendhunter.com/trends/datetona-at-daytona-500). The Straight Outta Compton Xfinity series car will appear at the Watkins Glen and Mid-Ohio races and the corresponding movie it is promoting will be in theaters on August 14th. ## Trend Insights (Trend Hunter) - Score: 1.6/10 - Popularity: 32% | Activity: 9% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### Why This Trend Is Growing - **Nascar-hip-hop Partnership:** The growing partnership between NASCAR and hip-hop presents opportunities for collaboration and cross-promotion. - **Branded Race Cars:** The trend of designing race cars with the branding of movies or music artists opens up new avenues for promotional opportunities in the racing industry. - **Cross-industry Collaborations:** The collaboration between NASCAR and hip-hop demonstrates the potential for successful partnerships between seemingly unrelated industries. ### Industries Being Reshaped - **Automotive:** The automotive industry can explore opportunities to collaborate with the entertainment industry in designing branded race cars for promotional purposes. - **Entertainment:** The entertainment industry can tap into the racing world by partnering with NASCAR and incorporating their branding into race cars. - **Sports Marketing:** Sports marketing professionals can look into leveraging the growing partnership between NASCAR and hip-hop to create unique marketing campaigns that target both the racing and music fan bases. ## Related on Trend Hunter - [Race Car NFTs](https://www.trendhunter.com/trends/candy-racing.md) - [Motorsport Streetwear Capsules](https://www.trendhunter.com/trends/nascar-x-anti-social-social-club.md) - [African American-Inspired Auto Campaigns](https://www.trendhunter.com/trends/What-in-the-Frunk.md) - [Sneaker-Inspired Painted Race Cars](https://www.trendhunter.com/trends/kurt-busch.md) - [Race-Inspired Collaborative Streetwear](https://www.trendhunter.com/trends/tillys.md) - [Tween-Focused Motorsport Capsules](https://www.trendhunter.com/trends/nascar-x-justice.md) - [Unique Auto-Racing Campaigns](https://www.trendhunter.com/trends/liquid-death-and-nascar.md) - [Celebratory Hip-Hop Collaborations](https://www.trendhunter.com/trends/hiphop-collaboration.md) - [Metaverse-Like Racing Events](https://www.trendhunter.com/trends/nascar-1.md)