# Ultra-High Res Mirrorless Cameras The Hasselblad 'X2D 100C' Features 100MP Medium Format Sensor By Niko Pajkovic | Published 2022-09-10 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/x2d-100c References: [acquiremag](https://www.acquiremag.com/tech/hasselblad-x2d-100c) & [store-na.hasselblad](https://store-na.hasselblad.com/products/x2d-100c)  Swedish camera brand [Hasselblad](https://www.trendhunter.com/trends/x2d-ii-100c) has debuted a new flagship [mirrorless camera](https://www.trendhunter.com/trends/sony-a1-ii) called the 'X2D 100C,' which should appeal to photography pros looking for a point-and-shoot upgrade. The X2D 100C camera boasts a wide range of notable features, including a large 100MP [medium format sensor](https://www.trendhunter.com/trends/gfx100rf-camera), extra-fast phase detection autofocusing, a 1TB SSD, and a 5-axis 7-stop in-body image stabilization. In addition, the camera comes with 15 options for dynamic range, a 3.6" touch display, 16-bit color depth, and a slick 1.08" top display, all of which are housed in a dark grey aluminum case. For those interested, the Hasselblad X2D 100C is now available to purchase on the brand's website as well as at select electronics retailers internationally. Image Credit: Hasselblad ## Trend Insights (Trend Hunter) - Score: 5.3/10 - Popularity: 68% | Activity: 78% | Freshness: 13% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Photography](https://www.trendhunter.com/photography) ## Key Themes ### What's Driving This Trend - **Ultra-high Res Mirrorless Cameras:** The trend of ultra-high res mirrorless cameras presents opportunities for improving photography technology offerings. - **Medium-format Sensors:** The trend of medium-format sensors allows for high-quality and detailed photography, which presents opportunities for improving image quality in various industries. - **In-body Image Stabilization:** The trend of in-body image stabilization allows for steady shooting in various situations, which presents opportunities for improving user experience across various industries. ### Who This Affects Most - **Photography:** The photography industry may benefit from implementing these new trends to cater to prosumer and professional photographers. - **Online Retail:** The online retail industry offers opportunities to sell these high-end cameras to enthusiasts interested in producing high-quality photos. - **Advertising:** The advertising industry may benefit from the improved photography technology for producing high-quality marketing content. ## Related on Trend Hunter - [Flagship Premium camera Releases](https://www.trendhunter.com/trends/x2d-ii-100c.md) - [Limited-Edition Mirrorless Cameras](https://www.trendhunter.com/trends/hasselblad-x2d-100c-earth-explorer-edition.md) - [High-Resolution Mirrorless Cameras](https://www.trendhunter.com/trends/fujifilm-1.md) - [Fast-Focus Medium-Format Camera Systems](https://www.trendhunter.com/trends/hasselblad-907x-cfv-100c-system.md) - [Pro-Grade AI-Powered Cameras](https://www.trendhunter.com/trends/fujifilm-xh2s-mirrorless-digital-camera.md) - [40FPS Mirrorless Cameras](https://www.trendhunter.com/trends/xh2s.md) - [Lens-Integrated Travel Cameras](https://www.trendhunter.com/trends/travel-camera.md) - [Mirrorless High-Speed Cameras](https://www.trendhunter.com/trends/xh2-camera.md) - [Advancing Imaging Digital Cameras](https://www.trendhunter.com/trends/fujifilm-xt5.md)