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# X-Ray Art
Paul Cocksedge Illuminates Wellcome Trust in London

By cayce_p | Published 2008-02-23 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/x-ray-art-paul-cocksedge-illuminates-the-wellcome-trust-in-london
References: [dexigner](http://www.dexigner.com/design_news/paul-cocksedge-studio-reveals-their-latest-commission-on-london.html) & [paulcocksedge](http://www.paulcocksedge.co.uk/)

Super scale neon veins and arteries illuminate a glazed office lobby in central London, flicking on and off to promote debate and awareness of the UK's biggest Medical Charity, [Wellcome Trust](https://www.trendhunter.com/trends/isometric-studio). London based Paul Cocksedge is the lighting designer behind the commission, which will be on show until November 2008.

"Using a unique electronic material that allows light to pass through it, but with a flick of a switch can stop the light, the magic skin covering the arms disappears to reveal veins and arteries inside the arms which have been translated into [glass neon tubes](https://www.trendhunter.com/trends/love-and-unity)."

**Implications** - The use of medical aesthetics in art or advertising adds an element of edginess to the imagery used.

## Trend Insights (Trend Hunter)

- Score: 0.7/10
- Popularity: 5% | Activity: 7% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Architecture](https://www.trendhunter.com/architecture)

## Key Themes

### What's Driving This Trend

- **Medical Aesthetics in Art:** Combining medical aesthetics with art or advertising creates edgy and attention-grabbing imagery.
- **Interactive Lighting Installations:** Creating lighting installations that use unique electronic materials to dynamically manipulate light can provide captivating experiences.
- **Promoting Awareness Through Art:** Using art as a platform to promote debate and raise awareness about social issues or charities creates a powerful impact.

### Who This Affects Most

- **Art and Design:** Artists and designers can explore the integration of medical aesthetics into their creations to evoke a unique and thought-provoking response.
- **Lighting and Technology:** The development and application of electronic materials that can manipulate light opens up new possibilities for interactive lighting installations.
- **Marketing and Advertising:** Using art and installations as a means to promote awareness of social issues or charities can create impactful and attention-grabbing advertising campaigns.

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