# Bow Tie Blindfolds The WUYORK Collection is Light and Edgy By Joanne Lam | Published 2010-05-28 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/wuyork-collection References: [wuyork](http://wuyork.com/flash/wuyork.html) & [wuyork](http://wuyork.com/) The new WUYORK Collection comprises of elegantly-folded and simply-shaped bow ties. Coming in a variety of [neutral colors](https://www.trendhunter.com/trends/black-tag-collection), the models in the campaign prints show you a number of different ways to rock the high-fashion, elegant look both casually and formally. With the [androgynous look](https://www.trendhunter.com/trends/shapes-we-take) being a major hit this season, the ladies can appreciate the WUYORK collection bow ties as well, pairing them with softer pieces or even wearing them as a cute pin on your blazer lapel. Check out the different bow ties in the WUYORK Collection in the featured gallery. ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 49% | Activity: 8% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography) ## Key Themes ### Key Themes Behind This Trend - **Genderless Fashion:** Gender-neutral bow ties offer an opportunity for fashion brands to expand their offerings and target wider audiences. - **Accessory Versatility:** Bow ties that can be worn as pins or clipped onto lapels can appeal to consumers who prioritize style and practicality. - **Minimalist Design:** Simple, folded bow ties in neutral colors can cater to consumers who seek understated yet elegant fashion choices. ### Where This Applies - **Fashion Accessories:** The bow tie trend provides fashion accessory brands with a new product category to explore. - **Fashion Retail:** Brick and mortar stores and e-commerce platforms can feature collections of bow ties that cater to both men and women. - **Event Planning:** Bow ties are ideal additions to formal attire, making them a possible addition to an event planning business' wardrobe rental offerings. ## Related on Trend Hunter - [Elevated Menswear Collections](https://www.trendhunter.com/trends/soft-touch-by-bugatchi.md) - [Playful Accessory Drops](https://www.trendhunter.com/trends/valentine-collection.md) - [Seasonal Fashion Collections](https://www.trendhunter.com/trends/siegelman-stable-1.md) - [Holiday-Inspired Evening Wear Campaigns](https://www.trendhunter.com/trends/mcqueen-holiday-2025.md) - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md) - [Elegant Men's Formalwear](https://www.trendhunter.com/trends/jack-victor1.md) - [Identity-Exploring Clothing](https://www.trendhunter.com/trends/shapes-we-take.md) - [Understated Luxury Menswear](https://www.trendhunter.com/trends/coofandy.md) - [Holiday Statement Collections](https://www.trendhunter.com/trends/aldo-2024-holiday-collection.md)