# Hip-Hop Sneaker Releases These Nike Wu-Tang Branded Sneakers Pay Tribute to the Hip-Hop Legends By Riley von Niessen | Published 2016-06-08 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/wutang-brand References: [hypebeast](http://hypebeast.com/2016/6/wu-tang-nike-air-foamposite-one) & [nike](http://www.nike.com/) [Nike](https://www.trendhunter.com/trends/air-foamposite-one-1) released a colorway of its 'Foamposite One' that makes use of the [Wu-Tang](https://www.trendhunter.com/trends/supreme-x-wutang-clan) brand colors with its new 'Optic Yellow' version. With the Wu-Tang clan being one of hip-hop's greatest influences, the iconic colors used by the group have seen the likes of many collaborations before. With the [Nike Foamposite One's](https://www.trendhunter.com/trends/air-foamposite), the bright yellow that takes over most of the sneakers is complemented by a black upper, laces and sole. With these being the only colors on the shoes, apart from an accent of gray on the midsole, the Wu-Tang brand is clear to fans. Although the group has been largely inactive, the continued collaborations that they have been a part of shows that its fan base isn't going anywhere. ## Trend Insights (Trend Hunter) - Score: 3.7/10 - Popularity: 51% | Activity: 52% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Why This Trend Is Growing - **Hip-hop Sneaker Collaborations:** The trend of hip-hop artists collaborating with sneaker brands continues to grow, presenting opportunities for both unique designs and increased exposure to new audiences. - **Limited Edition Sneaker Releases:** The trend of limited edition sneaker releases is gaining popularity, creating hype and exclusivity and providing new marketing opportunities for brands. - **Music-inspired Sneaker Colorways:** The trend of sneaker brands creating colorways inspired by music artists and genres offers potential for new and exciting design collaborations and marketing opportunities. ### Industries Being Reshaped - **Footwear Industry:** The footwear industry can capitalize on the growing trend of hip-hop collaborations and limited edition releases, leading to increased sales and brand recognition. - **Music Industry:** The music industry can leverage collaborations with sneaker brands to promote new releases and increase exposure to their artists among sneaker enthusiasts. - **Marketing Industry:** The marketing industry can take advantage of the trend of limited edition sneaker releases to create buzz and excitement around brands and products through strategic campaigns and partnerships. ## Related on Trend Hunter - [Rap Group Streetwear Collaboration](https://www.trendhunter.com/trends/supreme-x-wutang-clan.md) - [Neon-Tinged Performance Footwear](https://www.trendhunter.com/trends/air-foamposite-one-1.md) - [Villain-Centric Collaboration Sneakers](https://www.trendhunter.com/trends/tekken-8.md) - [Fight-Game Sneaker Collaborations](https://www.trendhunter.com/trends/bandai-namco-x-nike.md) - [Rapper-Collaborative Bright Sneakers](https://www.trendhunter.com/trends/action-bronson-and-new-balance.md) - [Rapper-Collaborative Textural Sneakers](https://www.trendhunter.com/trends/concrete-boys-air-force-1.md) - [Dynamic Textural Collaborative Sneakers](https://www.trendhunter.com/trends/air-force-1-mid-sneaker.md) - [Artist-Backed Breakdancing Sneaker](https://www.trendhunter.com/trends/jam-sneaker.md) - [Collaborative Chunky Stealthy Sneakers](https://www.trendhunter.com/trends/honey-blacks.md)