# Hip-Hop Clothing Collections The Wu Wear SS18 Line Boasts a Plethora of Branding Details By Amy Duong | Published 2018-07-05 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/wu-wear References: [highsnobiety](https://www.highsnobiety.com/p/wu-wear-ss18/) & [wuwear](https://wuwear.com/) Wu Tang Clan's Wu Wear made its first debut back in 1995 and was discontinued in 2008 to only be revived once again last year. The [hip-hop clothing label](https://www.trendhunter.com/trends/paper-planes-1) continues to be wildly influential as it represents one of the first-ever lines centered around the hip-hop culture. Wu Wear is now introducing its Spring/Summer 2018 collection full of [cut and sew items](https://www.trendhunter.com/trends/wind-and-sea-2) and a brand-new line dedicated just to women -- it is full of bodysuits and crop tops. The overall collection sees a range of apparel adorned in the signature Wu Tang visual accents and lyrics, with a highlight on the highly recognizable globe logo. Some pieces in the series include a black and yellow tonal varsity jacket constructed from leather, color-blocked hoodies and branded shorts. The Wu Wear SS18 collection is now available at Barneys New York, Zumies, [Urban Outfitters](https://www.trendhunter.com/trends/futurewise) and online at Wu Wear. ## Trend Insights (Trend Hunter) - Score: 6.0/10 - Popularity: 93% | Activity: 80% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Key Themes Behind This Trend - **Hip-hop Fashion:** Disruptive innovation opportunity: Develop sustainable clothing lines for hip-hop artists with eco-friendly materials - **Brand Re-launches:** Disruptive innovation opportunity: Re-launch nostalgic brands with a new twist to appeal to younger generations - **Apparel Innovation:** Disruptive innovation opportunity: Introduce wearable technology into hip-hop clothing lines ### Where This Applies - **Fashion:** Disruptive innovation opportunity: Incorporate virtual and augmented reality technologies in fashion retail stores - **Retail:** Disruptive innovation opportunity: Create subscription services for hip-hop fashion enthusiasts - **Music and Entertainment:** Disruptive innovation opportunity: Collaborate with hip-hop clothing brands for merchandise and tour merchandise sales ## Related on Trend Hunter - [Rap Group Streetwear Collaboration](https://www.trendhunter.com/trends/supreme-x-wutang-clan.md) - [Rapper-Honoring Fall Streetwear](https://www.trendhunter.com/trends/tupac-shakur-estate.md) - [Heritage Streetwear Lines](https://www.trendhunter.com/trends/golden-era.md) - [Chinese Motif-Inspired Streetwear](https://www.trendhunter.com/trends/bape-1.md) - [Workwear Spring Line](https://www.trendhunter.com/trends/carhartt-wip-springsummer-2026.md) - [Sports-Inspired Streetwear](https://www.trendhunter.com/trends/ovo-x-wwe.md) - [Chinese Restaurant-Branded Fashion Lines](https://www.trendhunter.com/trends/mr-chow1.md) - [Music Culture-Fused Streetwear](https://www.trendhunter.com/trends/paper-planes-1.md) - [Vibrant Anime Streetwear](https://www.trendhunter.com/trends/yu-yu-hakusho-x-graniph.md)