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# Emotional Band-Aids
The WTF Bandages Let You Share Your Thoughts Even When You're Hurt

By Joanne Lam | Published 2010-07-12 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/wtf-bandages
References: [urbanoutfitters](http://www.urbanoutfitters.com/urban/catalog/productdetail.jsp?itemdescription=true&itemCount=80&startValue=1&selectedProductColor=&sortby=&id=18158535&parentid=A_NEWARRIVALS&sortProperties=)

Speaking your thoughts gets easier with the WTF Bandages. These healing first-aid pieces feature expressions like â€œOMFG,â€ â€œLMFAOâ€ and â€œWTF.â€ When you have a cut on your hand and are in a crummy mood, these WTF Bandages will speak for you while easing your pain, ensuring your wound stays infection-free.

Whether these WTF Bandages are something you'd be interested in is debatable, but there's no doubting that these [cute healers are super fun](https://www.trendhunter.com/trends/squishmallows-blemish-patches).

**Implications** - **Only write extensions in the extension feed

The funny bandages come in [bright colors](https://www.trendhunter.com/trends/starface-play-pack-collection) so that everyone around you is sure to notice them. You will surely have people asking about your [unique fashion-statement band-aids](https://www.trendhunter.com/trends/bandaid-brand). The WTF Bandages are perfect for people who would rather match their band-aids to their outfits instead of their skin color.

## Trend Insights (Trend Hunter)

- Score: 4.2/10
- Popularity: 50% | Activity: 67% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### Why This Trend Is Growing

- **Expressive Bandages:** Opportunity for disruptive innovation in the bandage industry by creating bandages that display a range of emotions and messages.
- **Personalized Healing:** Disruptive innovation opportunity to develop customized bandages that reflect the wearer's personality or interests.
- **Fashionable First-aid:** Opportunity for disruptive innovation in the fashion industry by creating trendy and stylish bandages that can be coordinated with outfits.

### Industries Being Reshaped

- **Healthcare:** Opportunity for innovation in the healthcare industry by redesigning bandages to provide emotional support and boost wearer's mood.
- **Consumer Goods:** Disruptive innovation opportunity for consumer goods companies to create unique and expressive bandages that appeal to a wide range of consumers.
- **Fashion:** Opportunity in the fashion industry to collaborate with bandage manufacturers to design fashionable and eye-catching bandages as accessories or statement pieces.

## Related on Trend Hunter

- [Artful Bandage Collections](https://www.trendhunter.com/trends/the-met-x-bandaid.md)
- [Child-Focused First-Aid Products](https://www.trendhunter.com/trends/welly-products.md)
- [Ultra-Gentle Bandages](https://www.trendhunter.com/trends/gentle-bandages.md)
- [Durable Water-Friendly Bandages](https://www.trendhunter.com/trends/waterproof-clear-adhesive-bandages.md)
- [Waterproof Color-Changing Bandages](https://www.trendhunter.com/trends/drysee-bandages.md)
- [Aloe-Infused Bandages](https://www.trendhunter.com/trends/aloe-vera-infused-bandages.md)
- [Connected Monitoring Bandages](https://www.trendhunter.com/trends/wound-bandage.md)
- [Soothing Hydrogel Patches](https://www.trendhunter.com/trends/hydrogel-patch.md)
- [Playing Card Blemish Patches](https://www.trendhunter.com/trends/jeumont-blemish-patches.md)
