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# Glamorous Tomboy Captures
WSJ Magazine's Sam Rollinson Feature is Effortlessly Cool

By Jana Pijak | Published 2014-06-18 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/wsj-magazine
References: [designscene.net](http://www.designscene.net/2014/06/sam-rollinson-wsj-magazine-maciek-kobielski.html) & [designscene.net](http://www.designscene.net/female-models/sam-rollinson)

Top model Sam Rollinson stars in this tomboy-inspired editorial for WSJ Magazine. Entitled 'Kick It in Couture', this fashion story graces the style publication's July/August 2014 issue and shines a light on youthful styling.

This elegant editorial pairs glamorous couture staples with [comfy sneaker looks](https://www.trendhunter.com/trends/june-ambrose-x-naturalizer) that are unexpected when worn together. The shoot's model star is captured by photographer Maciek Kobielski's lens while posing in a set of [designer-clad studio portraits](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit).

Styling for WSJ Magazine's 'Kick It in Couture' image series is courtesy of Anastasia Barbieri who dresses her model muse in embroidered and [voluminous dresses](https://www.trendhunter.com/trends/wild-rose-sparrow) from a number of luxe labels. The garments range from sequined jumpsuits to floor-length gowns that are worthy of an Oscar moment.

## Trend Insights (Trend Hunter)

- Score: 4.2/10
- Popularity: 79% | Activity: 40% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### Why This Trend Is Growing

- **Tomboy-inspired Fashion:** Opportunity for retailers and fashion brands to incorporate more androgynous styles into their collections, appealing to a wider customer base.
- **Sneaker and Couture Pairings:** Potential for collaborations between sneaker brands and high-end fashion designers to create stylish and comfortable footwear options for formal occasions.
- **Youthful Styling:** Brands can target younger consumers by offering fashion options that blend elegance with a more casual and relaxed aesthetic.

### Industries Being Reshaped

- **Fashion Retail:** Retailers can embrace the tomboy-inspired trend by diversifying their product offerings and marketing campaigns to include more gender-neutral clothing options.
- **Footwear:** Collaborations between sneaker brands and couture designers could disrupt the luxury footwear industry by creating innovative and fashionable sneakers that combine both comfort and style.
- **Fashion Photography:** Photographers can capitalize on the growing demand for unconventional fashion editorials by incorporating unexpected pairings like sneakers and couture, creating visually compelling images that stand out in the industry.

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