# Wristborne Wellness Wearables This Wearable Fitness Tracker Will Boost Your Exercise Performance By Rahul Kalvapalle | Published 2021-01-19 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/wristborne-wearable-fitness-tracker References: [financialexpress](https://www.financialexpress.com/industry/technology/oneplus-launches-its-first-fitness-band-in-india-specs-features-price-and-everything-to-know/2168841/) & [oneplus.in](https://www.oneplus.in/oneplus-band) The OnePlus Band is an elegant and feature-laden wearable fitness tracker that is designed to bring a broad array of data and insights to the wrists of fitness-conscious individuals. Developed by Chinese consumer electronics company OnePlus, this particular wearable fitness tracker stands out due to the inclusion of a number of preset workout modes that include running, walking, cycling, fat burning, rowing, swimming and badminton to name a few. What's more, this wearable fitness tracker is ideally suited to outdoor workouts due to its water-resistant and dust-resistant build. In addition to exercise performance, the OnePlus Band also offers fundamental body tracking in the form of its heart rate and blood oxygen tracking features. Available in a variety of catchy colors, this wearable fitness tracker sits at the intersection of health, fitness and fashion. ## Trend Insights (Trend Hunter) - Score: 3.4/10 - Popularity: 48% | Activity: 45% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets) ## Key Themes ### What's Driving This Trend - **Customizable Fitness Trackers:** Opportunities in developing personalized fitness trackers with preset workout modes and color options to cater to different personality and fitness preferences. - **Outdoor-specific Wearable Devices:** Opportunities in creating wearable devices with water-resistant and dust-resistant features suitable for outdoor workouts and adventures. - **Total Body Monitoring Wearables:** Opportunities in developing wearables that offer both exercise performance data as well as fundamental body tracking through heart rate and blood oxygen tracking features. ### Who This Affects Most - **Fitness Equipment:** Fitness equipment manufacturers can explore creating customizable wearable fitness trackers that cater to different fitness levels and preferences. - **Sports Apparel:** Sports apparel companies can incorporate wearable devices with water-resistant and dust-resistant features into their products, helping gear athletes towards outdoor day-to-day workouts, sports and adventures. - **Healthcare Technologies:** Healthcare technology companies can explore developing wearable devices that monitor both exercise performance and fundamental body tracking, offering a comprehensive solution for health-conscious individuals. ## Related on Trend Hunter - [Smart-Designed Fitness-Tracking Wearables](https://www.trendhunter.com/trends/fitnesstracking-wearable.md) - [Comprehensive Health Fitness Trackers](https://www.trendhunter.com/trends/honor-band-9.md) - [Wearable Health Trackers](https://www.trendhunter.com/trends/oura-ring-41.md) - [Personalized Fitness Plan Smartwatches](https://www.trendhunter.com/trends/amazfit-active.md) - [Intuitive Health-Tracking Rings](https://www.trendhunter.com/trends/reebok-smart-ring.md) - [Health-Tracking Sleek Wearables](https://www.trendhunter.com/trends/ring-one.md) - [Subtle Ultra-Advanced Health Wearables](https://www.trendhunter.com/trends/whoop-50.md) - [Next-Generation Screenless Fitness Monitors](https://www.trendhunter.com/trends/screenless-fitness-monitor.md) - [Wearable Fitness Tracker Concepts](https://www.trendhunter.com/trends/allai-wearable1.md)