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# World's Largest Golf Course
Nullarbor Plain, Australia

By Alex Covert | Published 2007-09-20 | World
Source: Trend Hunter, https://www.trendhunter.com/trends/worlds-largest-sand-trap
References: [news.yahoo](http://news.yahoo.com/s/nm/20070919/od_uk_nm/oukoe_uk_australia_nullarbor_golf_1)

The Australian government is offering startup funds to build the world's largest golf course. The fairways will cover a span of about 750 MILES in the Nullarbor Plain, a desert region in the south of Australia. The course is planned to have 18 holes, each at a small town along the Eyre Highway. I don't think you'll hear "fore" very often on this golf course.

**Implications** - Individuals are looking for a fresh take on [age-old sports](https://www.trendhunter.com/trends/hackers-golf), and this golf course gives consumers a reason to get out and play. Companies must consider how to provide [prestige in a unique way](https://www.trendhunter.com/trends/eastside-golfs) in order to have an edge over their competitors.

## Trend Insights (Trend Hunter)

- Score: 4.0/10
- Popularity: 50% | Activity: 61% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [World](https://www.trendhunter.com/world) > [Travel](https://www.trendhunter.com/travel)

## Key Themes

### What Makes This Trend Stand Out

- **Startup Funds for Massive Golf Course:** Disruptive innovation opportunity: Companies can explore innovative ways to provide prestige and unique experiences in the golf industry.
- **Revitalizing Age-old Sports:** Disruptive innovation opportunity: Businesses can find new ways to attract consumers to traditional sports by offering fresh and unique experiences.
- **Expanding Sports Infrastructure:** Disruptive innovation opportunity: Companies can explore the development of large-scale sports projects to cater to consumer demand for unique and expansive sporting experiences.

### Sectors Adopting This

- **Hospitality and Tourism:** Disruptive innovation opportunity: Companies in the hospitality and tourism industry can incorporate massive golf courses as unique attractions to attract and engage tourists.
- **Real Estate and Urban Development:** Disruptive innovation opportunity: Developers can explore integrating golf courses into new urban developments for increased property values and unique selling points.
- **Sports Equipment and Apparel:** Disruptive innovation opportunity: Businesses can leverage the demand for unique golf experiences to create innovative products and services in the sports equipment and apparel industry.

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- [Sport-Themed Game Maps](https://www.trendhunter.com/trends/topgolf.md)
- [Golf Simulator Setup Services](https://www.trendhunter.com/trends/carls-place.md)
- [Golf-Themed Oversized Trunks](https://www.trendhunter.com/trends/louis-vuitton-5.md)
