# Extremely Chilled Martinis Bob Bob Ricard World's Coldest Martini is Served at -22-Degrees Celsius By Michael Hemsworth | Published 2026-02-28 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/worlds-coldest-martini References: [thespiritsbusiness](https://www.thespiritsbusiness.com/2026/02/is-this-the-worlds-coldest-martini/) & [bobbobricard](https://www.bobbobricard.com)  The Bob Bob Ricard World's Coldest [Martini](https://www.trendhunter.com/trends/freezer-martini) has been debuted by the London-based establishment as an extremely frigid tipple crafted with record-breaking temperatures in mind. The cocktail starts off by having guests choose either Reserve Vodka to Tanqueray 10 gin as the case spirit, which are both used in a dry recipe to honor the classic martini. The cocktail is garnished with either a lemon twist or an olive and is crafted without any ice or dilution before being [frozen directly in the bottle](https://www.trendhunter.com/trends/duchess-watermelon-martini). The cocktail is then served by a white-gloved waiter directly from the bottle to a frozen glass at a temperature of -22-degrees Celsius. The Bob Bob Ricard World's Coldest Martini was developed through a blend of science and mixology experimentation to maximize appeal amongst spirit connoisseurs. ## Trend Insights (Trend Hunter) - Score: 3.0/10 - Popularity: 11% | Activity: 15% | Freshness: 65% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Key Themes Behind This Trend - **Extreme Temperature Cocktails:** The pursuit of record-low service temperatures suggests new product categories that reframe sensory expectations and premiumization in beverage experiences. - **Frozen-from-bottle Serving:** This practice of freezing cocktails directly in their packaging indicates possibilities for sealed, temperature-stable servings that alter freshness perceptions and supply-chain logistics. - **Science-forward Mixology:** Mixology informed by experimentation and thermodynamics highlights opportunities to commercialize laboratory-grade techniques for consistent, novel flavor and mouthfeel profiles. ### Where This Applies - **Fine Dining Restaurants:** High-end restaurants show potential to differentiate guest experiences through ultra-cold beverage offerings that emphasize ritual, presentation, and exclusivity. - **Premium Spirits Producers:** Luxury spirit brands face opportunities to develop formulations and packaging optimized for sub-zero service that reinforce provenance and technical craftsmanship. - **Foodservice Equipment Manufacturers:** Manufacturers of chillers and glassware may find demand for specialized freezing, storage, and serving equipment tailored to maintain extreme temperatures reliably in commercial settings. ## Related on Trend Hunter - [Drinking Ritual Finger Warmers](https://www.trendhunter.com/trends/fingermittens.md) - [Canned Bar-Quality Summertime Cocktails](https://www.trendhunter.com/trends/served-cocktails.md) - [Cold War Martini Cocktails](https://www.trendhunter.com/trends/cold-war-martini.md) - [Canned Lychee Martinis](https://www.trendhunter.com/trends/the-drinks-bureaus-lychee-martini.md) - [South Asian-Style Martinis](https://www.trendhunter.com/trends/curry-leaf-martini.md) - [Tableside Martini Services](https://www.trendhunter.com/trends/martini-station.md) - [Pre-Batched Freezer Martinis](https://www.trendhunter.com/trends/haymans-freezer-martini.md) - [Personalized Martini Experiences](https://www.trendhunter.com/trends/martini-fitting-service.md)